Assistant Manager, Marketing

OSK Property; Kuala Lumpur; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading property development company in Malaysia seeks an Assistant Marketing Manager to oversee and strategize marketing initiatives for their residential projects. This role involves developing marketing plans, leading teams, and analyzing market trends to enhance brand positioning and project success.

Qualifications

• Minimum Diploma in Business Management or equivalent.
• 5-7 years of experience in marketing.
• Experience in managing residential development projects.

Responsibilities

• Develop marketing plans to achieve business objectives.
• Manage sales & marketing teams.
• Analyze marketing activity reports.

Skills

Strategic Planning

Team Management

Market Research

Project Management

Education

Diploma in Business Management

Job description

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This role will be responsible for managing, overseeing, and supervising the marketing teams to develop strategic marketing plans to achieve business objectives.

Your responsibilities will be to:

1. Develop strategic marketing plans to achieve business objectives, identify business opportunities, and enhance the Company’s branding and market positioning.
2. Develop new marketing initiatives to support and drive the Company’s sales budget and business growth while improving project profitability.
3. Manage and lead sales & marketing teams to achieve departmental and company objectives.
4. Ensure effective utilization of the advertising & promotional budget to generate sales performance and reach target segments.
5. Execute marketing campaigns according to approved creative concepts and corporate identity guidelines.
6. Stay updated on market dynamics and customer preferences to formulate strategies that boost project registration and uptake rates.
7. Provide product development briefs and develop unique product propositions and differentiations.
8. Conduct market feasibility studies related to business development and growth opportunities.
9. Liaise with customers, legal, banking, authorities, consultants, creative agencies, and real estate agencies to achieve sales and branding goals.
10. Undertake project registration campaigns and execute project launches within scheduled timeframes.
11. Develop and review pricing strategies and sales packages to maximize sales and profitability.
12. Analyze marketing activity reports and recommend action plans as needed.
13. Provide product briefings to sales teams, real estate agencies, and solicitors.
14. Maintain high standards of integrity and professionalism, enhancing the department and company's reputation and relationships with clients.
15. Develop and revise sales packages and promotional schemes to ensure competitiveness and compliance.
16. Perform other duties as instructed by management.

To be eligible for this role, you will require:

• Minimum Diploma in Business Management or equivalent.
• Minimum 5-7 years of experience in marketing, managing residential development projects.

Unlock job insights

Salary match, number of applicants, skills match.

Your application will include the following questions:

• Expected monthly basic salary?
• Years of experience in the real estate industry?
• Years of experience as an Assistant Marketing Manager?
• Self-rating of Mandarin language skills?

Established in 1997, OSK Property develops residential, township, and commercial projects across strategic growth areas. In 2015, OSK Property merged with PJ Development Holdings' property arm, unifying under the OSK Property brand, combining strengths and expertise.

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