Assistant Category Manager - Marketplace

Gulf Marketing Group (GMG Group); Kuala Lumpur; On-site; MYR 40,000 - 80,000; Full time

Job summary

An established industry player is seeking an Assistant Category Manager to oversee brand accounts on e-commerce marketplaces. This role is pivotal in driving sales and enhancing online visibility through strategic pricing, inventory management, and performance analysis. You will collaborate with internal teams to optimize promotional effectiveness and ensure brand consistency across platforms. Ideal candidates will have a strong background in e-commerce operations, with hands-on experience in leading marketplace platforms. Join a dynamic team and make a significant impact in a growing sector focused on well-being and lifestyle brands.

Qualifications

• 5–8 years of experience in e-commerce marketplace operations.
• Hands-on experience with Shopee, Lazada, or similar platforms.
• Proficient in reporting tools like Excel and PowerPoint.

Responsibilities

• Achieve sales and GPV targets across marketplaces.
• Plan and execute pricing strategies and promotions.
• Generate and analyze performance reports for insights.

Skills

E-Commerce Management

Sales Analysis

Inventory Management

Pricing Strategy

Microsoft Excel

PowerPoint

SAP Knowledge

Mandarin Proficiency

Education

Bachelor's in Business

Bachelor's in Commerce

Bachelor's in Retail

Tools

Marketplace Platforms

Seller Centre Tools

SAP

Vinculum

Job description

Who we are:

GMG is a global well-being company retailing, distributing and manufacturing a portfolio of leading international and home-grown brands across sport, everyday goods, health and beauty, properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years, GMG is a valued partner of choice for the world's most successful and respected brands in the well-being sector. Working across the Middle East, North Africa, and Asia, GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports, Dropkick, Supercare Pharmacy, Farm Fresh, Klassic, and international brands like Nike, Columbia, Converse, Timberland, Vans, Mama Sita's, and McCain.

About the role:

The Assistant Category Manager (Marketplace) will be responsible for managing brand accounts across e-commerce marketplaces, with a focus on driving sales, analyzing performance metrics, and implementing strategies to improve business outcomes and online visibility.

Reporting to the Director - ECommerce, you will be responsible for:

Key Responsibilities:

Sales and Target Management

• Achieve sales and Gross Product Value (GPV) targets for each brand across marketplaces and countries
• Monitor sales performance regularly and implement strategies to drive growth

Pricing and Promotion Execution

• Plan and execute pricing strategies and promotional activities during both business-as-usual (BAU) periods and major campaigns
• Collaborate with internal teams and marketplaces to optimize promotional effectiveness

Inventory Management

• Ensure accurate stock planning and availability across all marketplaces to meet sales targets
• Coordinate with supply chain teams to prevent stockouts or overstock situations

Performance Reporting and Analysis

• Generate and analyze performance reports to identify trends, gaps, and opportunities
• Develop actionable insights to enhance sales and marketplace effectiveness

Store and Brand Representation

• Maintain brand consistency and visibility across marketplace storefronts
• Ensure strategic product placement and accurate listing of key products

Requirements:

• Bachelor’s degree in Business, Commerce, Retail, or related fields
• 5–8 years of experience in e-commerce marketplace operations, preferably with platforms such as Shopee, Lazada, or enablers like ADA, GTech, etc.
• Hands-on experience with marketplace platforms and Seller Centre tools
• Proficient in Microsoft Excel and PowerPoint for reporting and presentation purposes
• Knowledge of SAP and Vinculum systems is a strong advantage
• Excellent command of English, both written and spoken and Mandarin, will be an added advantage