Area Sales Executive - FMCG (Johor Bahru)

Michael Page; Johor Bahru; On-site; MYR 70,000 - 90,000; Full time

Job summary

A leading global player in the consumer goods industry seeks an Area Sales Executive in Johor Bahru to drive sales performance and build strong relationships. The ideal candidate will have a diploma or degree in Business or Marketing and at least 5 years of FMCG sales experience. Responsibilities include mentoring the sales team, achieving targets, and collaborating with marketing teams. Enjoy a competitive compensation package and the opportunity to grow with a fast-growing company.

Benefits

Competitive compensation package

Opportunity to be part of a fast-growing company

Qualifications

• Minimum of 5 years in FMCG sales with a track record of achieving sales targets and managing key accounts.
• Strong ability to lead, mentor, and motivate a sales team.
• Expertise in route-to-market strategies and understanding of Johor Bahru market dynamics.

Responsibilities

• Drive sales performance in assigned region, meet and exceed sales targets.
• Build and maintain relationships with customers, distributors, and retail partners.
• Mentor and coach the field sales team to achieve targets.

Skills

Sales performance analysis

Team leadership

Customer relationship management

Route-to-market strategies

Negotiation skills

Sales data analysis

Education

Diploma or Bachelor's degree in Business or Marketing

Job description

Area Sales Executive - FMCG (Johor Bahru)

Responsibilities

• Drive sales performance in the assigned region by meeting and exceeding sales targets, expanding market share, and ensuring product availability across key retail and distribution channels.
• Build and maintain strong relationships with major customers, distributors, and retail partners to ensure long-term business success and product visibility.
• Mentor, coach, and motivate the field sales team to achieve individual and team targets while fostering a high-performance culture.
• Track key performance indicators, analyse sales data, and provide regular reports to senior management, adjusting strategies as needed for continuous improvement.
• Collaborate with marketing teams to implement in-store promotions, product displays, and merchandising strategies that enhance brand visibility and sales.
• Shape, mentor, and drive a high‑performing team in a fast‑paced, dynamic market (Opportunity to achieve business success with a multinational FMCG company).

Qualifications and Experience

• Diploma or Bachelor's degree in Business, Marketing, or related field.
• Minimum of 5 years in FMCG sales, with a track record of consistently achieving sales targets and managing key accounts.
• Strong ability to lead, mentor, and motivate a sales team, fostering a high‑performance culture and ensuring targets are met.
• Expertise in route‑to‑market strategies and a deep understanding of the Johor Bahru market dynamics, enabling successful sales growth and market share expansion.
• Skilled in sales data analysis, tracking KPIs, and using insights to drive improvements in sales performance and market strategies.
• Excellent interpersonal, negotiation, and relationship management skills, with a customer‑centric mindset focused on long‑term business success.

A leading global player in the consumer goods industry, this company is known for its premium products. With a legacy of innovation and reliability, it delivers accessible solutions that enhance everyday well‑being. Known for its consumer‑centric approach, the company maintains strong, lasting relationships with customers and partners, solidifying its position as a key player in the FMCG industry.

Benefits

• Competitive compensation package
• Opportunity to be part of one of a fast growing company