APAC Marketing Strategy Manager

SEEK; Kuala Lumpur; Remote; MYR 150,000 - 200,000; Full time

Job summary

A leading technology company is seeking an experienced Marketing Strategy Manager to develop and execute marketing strategies for candidates and hirers in the APAC region. You will collaborate with various teams to align marketing initiatives with company objectives. Ideal candidates will have a strong background in strategy development and stakeholder management, along with excellent analytical skills.

Benefits

Flexible hybrid work model

Annual Performance Bonus Plan

Opportunity to work from anywhere for up to 4 weeks

Mental health professional sessions

Tailored career development planning

Professional development sessions

Frequent events including sports days

Casual dress

Qualifications

• Experience developing and leading marketing strategies in regional or global contexts.
• Understanding of aligning marketing priorities with business strategy.
• Analytical and problem-solving capabilities for strategic insights.

Responsibilities

• Lead creation of overarching marketing strategy for hirers.
• Act as strategic advisor for stakeholders on marketing opportunities.
• Develop recommendations for marketing budgets and investments.

Skills

Marketing strategy development

Analytical skills

Stakeholder management

Data-driven decision making

Communication skills

Education

Tertiary qualifications in Commerce, Marketing, or related field

Job description

Company Description

About SEEK

SEEK operates market-leading online employment marketplaces, including Jobstreet and Jobsdb in Asia. SEEK has been helping people live more fulfilling and productive working lives and helping organisations succeed for over 25 years.

Founded and headquartered in Melbourne, Australia, SEEK has grown into a multinational technology company with over 3,300 employees and is listed on the Australian Securities Exchange.

SEEK’s presence spans Australia, New Zealand, Hong Kong, Indonesia, Malaysia, the Philippines, Singapore and Thailand. Additionally, SEEK has minority investments in employment marketplaces in China, South Korea and Bangladesh.

SEEK develops and applies innovative data and technology tools to facilitate high-quality matching and improve reliability of marketplace information.

In 2021, 2022, 2023 and 2024, SEEK was recognised as one of Australia’s Top Ten Places to Work in Technology in the AFR BOSS Best Places to Work awards. SEEK was also named a 5-Star Employer of Choice by HRD Asia in 2024 and won four accolades at TalentCorp’s Life at Work Awards 2023 in Malaysia.

Job Description

About the Role

We're seeking an experienced Marketing Strategy Manager to lead the development and execution of marketing strategies for candidates and hirers across the APAC region. You'll collaborate closely with segment, product, channel, and country teams to ensure marketing initiatives align with company objectives and market demands.

Key Responsibilities

APAC Marketing Strategy Development & Alignment

• Lead creation of overarching marketing strategy for hirers, ensuring alignment with company strategy and OKRs
• Leverage customer and market insights to inform marketing strategies based on latest trends and customer behaviours
• Collaborate with segment, product, channel, and country teams to tailor marketing initiatives for unique market needs
• Establish clear strategic priorities and measurable targets for the marketing function

Strategic Consultation & Collaboration

• Act as strategic advisor for key stakeholders, providing insights and recommendations on marketing strategies and opportunities
• Work cross-functionally to develop and refine market-appropriate, actionable, and measurable marketing strategies
• Lead responses to strategic questions and challenges, coordinating efforts for effective marketing solutions
• Build and present strategic materials to senior stakeholders

Budget & Investment Strategy

• Develop strategic recommendations for marketing budgets and investments, ensuring alignment with customer impact and business priorities

Customer Insight-Driven Strategy

• Build deep understanding of customer needs and behaviours across APAC region
• Work with research and data teams to gather and analyse customer feedback for strategy refinement

Marketing Strategy Performance Optimisation

• Leverage data and insights to evaluate performance and uncover growth opportunities
• Continuously optimise strategies to maintain competitive edge and drive long-term business success

Qualifications

Essential Requirements

• Proven experience developing and leading marketing strategies in regional or global context, ideally within APAC region
• Strong understanding of aligning marketing priorities with business strategy and OKRs
• Experience managing cross-functional teams and collaborating with senior leadership to influence strategic direction
• Excellent analytical and problem-solving abilities with capability for detailed analysis and strategic insights
• Expertise in data-driven decision making, including marketing performance metrics, customer analytics, and competitive analysis
• Excellent communication and stakeholder management skills with ability to drive collaboration across diverse teams
• Outstanding verbal and written communication skills with experience crafting executive-level presentations

Preferred Requirements

• Tertiary qualifications in Commerce, Marketing, or related field
• Familiarity with latest marketing trends, tools, and best practices for growth

Additional Information

At SEEK we offer:

• Flexible hybrid work model
• Annual Performance Bonus Plan
• The opportunity to work from anywhere for up to 4 weeks per financial year
• SEEKer Support, a confidential service that offers employees up to six sessions with a mental health professional of your choice
• Tailored career development planning (including Education Assistance Program)
• Professional development sessions with industry leading guest speakers
• Frequent events including sports days, annual Christmas party, hackathon, and trivia
• Casual dress – every day

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific supportor adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.

For this role, only those candidates with the eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.