Analytics & Activation Practice Leader

NielsenIQ; Petaling Jaya; On-site; MYR 100,000 - 150,000; Full time

Job summary

A leading consumer intelligence company seeks a Product Solutions Manager responsible for managing the solution portfolio, driving market strategies, and enhancing team performance across APAC. The ideal candidate will possess strong analytical and communication skills, ensuring client needs are met and revenue goals are achieved.

Benefits

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee Assistance Program

Qualifications

• Advanced English (oral & written).
• Experience leading teams or solutions.
• Knowledge of industry & retail environments.

Responsibilities

• Accountable for the solution portfolio and product mix.
• Build and execute Go To Market plans.
• Ensure sales teams are enabled with training materials.

Skills

Analytical skills

Problem-solving

Negotiation skills

Communication skills

Teamwork

Relationship-building

Self-motivation

Organizational skills

Planning skills

Job description

Job Description

Role Expectations

1. What to Sell?

• Accountable for the Solution portfolio / product mix
• Define which products are core to the solution portfolio
• Articulate how each of the products brings unique client benefits
• Ensure portfolio profitability is understood & improved over time

Commercial ownership of pricing rate cards & policies

• Close partnership with Global Product Leadership function:
• Identify the solutions with the highest revenue opportunity
• Ensure APAC markets needs are met in the product development roadmap
• Provide APAC Markets teams visibility to product plans and timelines

Identify white space in the portfolio/unmet client needs and seek partner/acquisition programs to meet those needs (where we will not build)

Accountable for the Portfolio Operating Plan (with the correct mix by solution)

2. How to Sell?

• Build a strong community around the portfolio / expertise
• A community that learns, adopts & activates with speed
• A community formed with Sales & Delivery teams
• Cross-country client opportunities / Best practice sharing
• Define the WOW to guarantee regular connections within local sales leaders & Market leaders
• Maintain central Knowledge Management drives to enable your communities

Build and execute the Go To Market plans for the solutions:

• Campaign calendar & content
• Commercial Decks / Proposal Decks
• Improve Demo Scripts
• Create and coordinate TL and Webinars (with Inside Sales support)
• Market kit Product adaptation to APAC: Rate cards, Commercial Policies and Discounts, Communication kit (power pages, one-pagers, detailed product presentation, etc.)
• Joint coordination with the Inside Sales teams for external and internal campaigns

Ensure that the Sales teams are enabled with best-in-class product / solution / sales training materials

• Seek consistency across APAC Markets
• Ensure Power Position sales decks & ‘pitch perfect’ examples available
• Develop automated content tools (in partnership with Inside Sales)
• Define the training product plans for APAC teams (in partnership with Inside Sales)
• Execute and coordinate the internal & external training plan (in partnership with Inside Sales)
• Work with Inside Sales team to translate these materials to eLearning where appropriate
• Share competitive analysis

Be directly involved in sales pitches & keep a close touch with clients:

• Lead / heavy support to major RFPs and/or multi-market RFPs
• Continuous support to local sales leaders in defining the best solution for client needs
• Direct involvement with HQ clients: grow, build, impact relationship and revenue
• Coordinate APAC markets for global RFPs

Connect with Commercial teams in other regions to identify opportunities for APAC

Ensure strong visibility to revenue performance / outlook / risks & opportunities for your product portfolio on a continuous basis

3. How to Operate?

• Align with Product & Delivery COE organization
• Ensure product activation & quality consistency across APAC
• Coordinate new product activation and scaling through the Delivery COE
• Define priorities, delivery gaps & opportunities with APAC Delivery team leader

Role-model talent management excellence and talent retention

Measuring Success

• Improve EBITDA of core portfolio solutions over time across APAC
• Achieve revenue acceleration and performance goals (own the OP for the group of solutions):
• Increase Multi-year contracts
• Increase Subscription contracts
• Grow strategic products
• Increase penetration per country/client
• Penetrate Top 20 clients in each APAC country
• Implement key APAC growth initiatives

• Activate new products/capabilities on time & meet financial goals
• Progress in Partnership & Acquisition opportunities
• Talent Development: measure talent movement & leadership diversity
• Community engagement: measure activity & outcomes

Qualifications

• Advanced English (oral & written)
• Strong analytical and insight skills
• High negotiation, problem-solving & communication skills
• Teamwork and collaboration skills
• Influence and relationship-building skills
• Self-motivation and initiative
• Organizational and planning skills
• Experience leading teams or solutions
• Energetic, motivated, professional
• Understanding client needs
• Effective cross-cultural communication
• Knowledge of industry & retail environments

Additional Information

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee Assistance Program

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering comprehensive insights and analytics. In 2023, NIQ merged with GfK. Operating in over 100 markets, NIQ covers more than 90% of the global population. For more info, visit NIQ.com

Follow us on: LinkedIn, Instagram, Twitter, Facebook

Our commitment to Diversity, Equity, and Inclusion

NIQ values diversity and inclusion, reflecting the communities we serve. We are an Equal Opportunity Employer and encourage candidates who share our mission to apply. Learn more at: https://nielseniq.com/global/en/news-center/diversity-inclusion