AI-Driven Short-Form Content Creator & Growth Strategist

Gaan; Kuala Lumpur; Hybrid; MYR 172,000 - 294,000; Full time

Benefits offered by this job

Commission & Profit Share

Sponsored training

Ground-floor upside

Mentorship and autonomy

AI creative tools exposure

Flexible hybrid setup

Job summary

Gaan is seeking a Content Creator & Creative Strategist to develop and test short-form video scripts and AI-powered assets for a fast-moving health & wellbeing brand. You will work directly with the founder to crack the code on hooks, rapid testing, and funnel optimization across global markets.

You will craft native English scripts, monitor social and competitor content, and leverage AI tools to push creative iterations. Startup pace, autonomy, and a results-driven mindset are essential.

Qualifications

• Native-level written English with conversational tone.
• Strong understanding of why short-form content succeeds or fails.
• Experience with AI generation tools (Claude, ChatGPT, ElevenLabs, CapCut) or similar.
• Background in DTC e-commerce or viral social media is a plus.

Responsibilities

• Write engaging 15–45 second scripts in English targeting overseas audiences.
• Monitor TikTok and Meta Ads Library to reverse-engineer high-performing hooks and concepts.
• Utilize AI tools to rapidly produce and test variations of organic and paid video assets.
• Identify, brief, and coordinate with overseas UGC creators and influencers.
• Review retention, CTR, and completion rates with the founder to iterate winning scripts.

Skills

Native English

AI tools proficiency

DTC e-commerce

Tools

AI video tools

Job description

Gaan is seeking a Content Creator & Creative Strategist to develop and test short-form video scripts and AI-powered assets for a fast-moving health & wellbeing brand. You will work directly with the founder to crack the code on hooks, rapid testing, and funnel optimization across global markets.

You will craft native English scripts, monitor social and competitor content, and leverage AI tools to push creative iterations. Startup pace, autonomy, and a results-driven mindset are essential.