AI-Driven SEO & GEO Strategist

Keysight Technologies; George Town; On-site; MYR 60,000 - 90,000; Full time

Job summary

Keysight Technologies is seeking an SEO & GEO Specialist to drive digital discoverability across traditional and AI-powered search experiences. You will collaborate with Product Marketing, Brand, Content, Web, and Analytics teams to develop and execute SEO and GEO strategies that boost organic visibility, AI citations, and topical authority, aligned with business growth.

The role requires hands-on SEO expertise, data-driven decision-making, and the ability to manage multiple initiatives in a

Qualifications

• 3–5+ years of experience in SEO, digital marketing, or organic search strategy.

Responsibilities

• Develop and execute SEO, GEO, AEO, and AI search strategies to improve discoverability.

Skills

SEO

GEO

AEO

AI Search Optimization

Content optimization

On-page SEO

Technical SEO

Keyword research

Analytics & reporting

Stakeholder management

Education

Bachelor's degree or equivalent in Marketing/CS/related

Tools

BrightEdge

Conductor

SEMrush

Screaming Frog

Google Search Console

GA4

Job description

Keysight Technologies is seeking an SEO & GEO Specialist to drive digital discoverability across traditional and AI-powered search experiences. You will collaborate with Product Marketing, Brand, Content, Web, and Analytics teams to develop and execute SEO and GEO strategies that boost organic visibility, AI citations, and topical authority, aligned with business growth.

The role requires hands-on SEO expertise, data-driven decision-making, and the ability to manage multiple initiatives in a