The Admissions Manager at Epsom College in Malaysia plays a key role in driving student recruitment and ensuring a seamless admissions experience. Reporting to the CEO, CCO, and Director of Marketing and Admissions, this role is responsible for managing the admissions process, overseeing campus tours and events, and maintaining accurate admissions systems and data.
Key Responsibilities:
- Strategic Leadership:
- Work with the College’s leadership team to meet growth and retention targets as outlined in the annual budget.
- Develop, implement, and review comprehensive admissions strategies.
- Maintain regular tracking and reporting on admissions activities to ensure effectiveness.
- Work in collaboration with the Senior Leadership Team (SLT) on place allocation for different age groups, ensuring compliance with academic standards and recruitment targets.
- Operational Management:
- Lead and manage the Admissions department staff.
- Prepare and oversee the Admissions Department budget.
- Ensure timely management of student references and liaise with academic staff on subject options and curriculum needs.
- Recruitment and Retention:
- Manage campus visits, tours, trial programmes and events for prospective parents.
- Organise parental marketing events such as Open Days and information sessions.
- Engage staff in efforts to recruit, convert, and retain students.
- Maintain an understanding of stakeholder concerns related to enrolment and retention.
- Stakeholder Engagement:
- Organise and support international marketing trips, collaborating with relevant SLT members, teachers, and ambassadors.
- Coordinate and represent the College’s presence at local and international exhibitions and promotional events.
- Develop and maintain relationships with feeder schools and agents.
- Support the establishment and management of the Old Epsomian in Malaysia (OEM) society.
- Collaboration:
- Collaborate with the Marketing Department, Business Development Department, and Sports Academies to ensure all information and collateral are accurate and up-to-date.
- General Duties:
- Perform any other duties as required by the CEO, Head of School, or Director of Marketing and Admissions.
Qualifications and Skills:
- Experience:
- Proven experience in strategic planning, team leadership, and event management.
- Sales experience with a strong track record of achieving targets.
- Work experience in a school or educational setting is highly preferred.
- Experience working under pressure and meeting deadlines.
- Skills:
- Strong organisational and planning skills.
- Excellent interpersonal and communication skills, with the ability to build rapport at all levels.
- Exceptional parent consultation skills, with the ability to address concerns and build trust.
- Creative problem-solving skills and adaptability to new situations.
- Ability to motivate staff and embrace change.
- Sound judgment, professionalism, discretion, and ability to maintain confidentiality.
- Knowledge:
- Interest and understanding of the international education sector.
- Good understanding of CRM system and admissions platform. Digital communications knowledge is a plus.
- Education:
- University degree or equivalent qualification.
- Attitude:
- Willingness to fully engage in school life and embrace the ethos of international independent education.
- Ability to embody the brand and represent the College with professionalism and enthusiasm.