Sr. Social Media Executive

Alghanim Industries; Kuwait; On-site; KWD 15,000 - 30,000; Full time

Job summary

A leading retail company in Kuwait is seeking a Social Media Executive to manage and enhance their digital presence. The role involves overseeing social media channels, creating engaging content, and analyzing campaign performance. Ideal candidates will have a degree in Marketing and 2-5 years of experience in digital marketing or social media. Fluency in English and Arabic is essential. This position promises a dynamic work environment focused on innovation and customer engagement.

Qualifications

• 2-5 years of experience in social media and/or digital marketing.
• Advanced Knowledge of Social Media Platforms.
• Exceptional communication skills in English and Arabic.

Responsibilities

• Manage company social media channels.
• Develop social media engagement calendars.
• Create and publish engaging content across platforms.

Skills

Experience in social media

Digital marketing knowledge

Verbal and written communication skills

Organizational skills

Creativity

Education

Degree in Marketing or related field

Tools

MS Office

Job description

Overview

As a Social Media Executive, you will play a key role in shaping and executing our digital presence across social platforms. You’ll help drive brand awareness, product engagement, and community interaction, ensuring our social media channels reflect the innovative and customer-focused nature of the leading retailer.

Key Responsibilities

• Oversees all company social media channels and management.
• Develops weekly, monthly, and quarterly social media engagement, promotional and tactical calendars.
• Plan, create, and publish engaging content (static, video, Reels, Stories) across platforms: Instagram, TikTok, Facebook, YouTube, Twitter/X, Snapchat.
• Initiate reactive content based on trends, local events, and relevant online conversations.
• Ensures engaging, creative, and innovative content are regularly scheduled and in-line with developed calendars.
• Building long-lasting, mutually beneficial relationships with external (Vendors, Influencers) and internal teams (Commercial, E-com, Stores) to create a better customer experience.
• Audits and analyses social media presence including digital costs and returns.
• Analyze social media campaigns and paid ads across all channels and ensuring KPI’s and company objectives are met with weekly and monthly reports.
• Train social media recruits on the day-to-day tasks, tools, and processes.
• Assists the Sr. Marketing Manager with social media strategy, analytics, continuous optimization, and improvement of campaigns.
• Ensures the day-to-day activities and responsibilities are continuously completed within respective timings including with team members.

Skills, Knowledge & Experience Required

• Degree in Marketing, Digital Marketing, Social Media, or related field.
• 2-5 years of experience in social media and/or digital marketing, client, or agency.
• Advanced Knowledge of Social Media Platforms and Web Proficiency.
• Ability to work in a fast-paced environment.
• Computer literacy in MS Office (Word, PowerPoint, Excel, Outlook).
• Exceptional level of verbal and written communication skills (English and Arabic)
• Exceptional organizational and self-management skills.
• Solid knowledge of marketing, brand, and design principles.
• Socially active with a strong creative mind.