Job Purpose
Work closely with Marketing to create engaging content for a company's social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.
Role Responsibilities
- Research audience preferences and discover current trends
- Develop, implement and manage company social media strategy, platforms.
- Create engaging text, image and video content
- Design posts to sustain readers’ curiosity around new products
- Manage and oversee social media content
- Measure web traffic and monitor SEO
- Stay up to date with changes in all social platforms ensuring maximum effectiveness.
- Keep abreast of the latest social media best practices and technologies.
- Report on online reviews and feedback from customers and followers.
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
- Communicate with industry professionals and influencers via social media to create a strong network.
- Suggest new ways to attract prospective customers, like promotions and competitions.
- Creating designs related to brand developments (Logos, Icons, Flyers, Catalogs, Profile etc,)
- Create interior & exterior design using 3D software from concept to completion.
- Responsible for creating design for display stands & promotional display.
- Organize and create project submittals & catalogs requested by sales department.
- Responsible for making designs for Events & Exhibitions from concept to completion.
- Prepares work to be accomplished by gathering information and materials needed by marketing dept.
- Preparing Sample boards requested by sales dept.
Skills
- Strong working knowledge of printing, publishing and/or graphics art procedures and related computer software.
- Expertise in multiple Social media platform.
- Web designing and publishing
- Online Marketing Strategies
- Analytical Skills
- Communication Skills
- Teamwork
- Brand Awareness and impressions
- Time Management Skills