DS Senior Campaign Manager

swatX Solutions; Kuwait; On-site; KWD 15,000 - 30,000; Full time

Job summary

An innovative firm is seeking a Senior Campaign Manager who excels in data-driven marketing. In this pivotal role, you will lead the design and execution of impactful campaigns, leveraging advanced data science methodologies to drive customer engagement. Collaborating closely with data teams, you will implement analytical models to optimize marketing strategies and foster a culture of data literacy within the team. This position offers a unique opportunity to shape the future of marketing initiatives while staying at the forefront of industry trends. If you are passionate about data and marketing, this role is perfect for you.

Qualifications

• Experience in data-driven marketing strategies and campaign management.
• Strong analytical skills and ability to collaborate with data teams.

Responsibilities

• Lead data-driven marketing campaigns ensuring alignment with business goals.
• Collaborate with data scientists to enhance marketing efforts.

Skills

Data-driven marketing

Campaign management

Data analytics

Collaboration

Mentorship

Education

Bachelor's degree in Marketing, Data Science, or related field

Master's degree (preferred)

Tools

Data analytics tools

Job description

SWATX is on the lookout for a DS Senior Campaign Manager who will bring a data-centric approach to our marketing initiatives. This strategic role is critical for driving impactful campaigns that leverage advanced data science methodologies. You will work closely with data teams to design and execute marketing strategies that not only meet business objectives but also foster customer engagement through data-informed decisions.

Key Responsibilities:

• Lead the formulation and execution of data-driven marketing campaign strategies across various channels, ensuring alignment with customer insights and business goals.
• Collaborate with data scientists and analysts to implement advanced analytical models that enhance targeted marketing efforts and optimize customer interactions.
• Manage all aspects of the campaign lifecycle, from strategic planning and creative development to execution, analysis, and reporting.
• Utilize data analytics tools to monitor campaign performance metrics, providing actionable recommendations for improvement and refinement of tactics.
• Foster collaboration between marketing, sales, and product teams to ensure cohesive and effective campaign execution.
• Stay informed about the latest trends in data science and marketing analytics to ensure SWATX remains at the forefront of data-driven decision-making.
• Mentor junior team members, promoting a culture of data literacy and continuous learning within the marketing team.