Country Manager

Mindfield Resources; Kuwait City; On-site; KWD 30,000 - 50,000; Full time

Job summary

A fast-growing distribution firm in Kuwait City is seeking a hands-on leader with over 15 years of FMCG experience. The role involves setting strategic direction, optimizing distribution channels, and leading private label development. Ideal candidates will have proven P&L ownership and a strong operational background. Fluency in English is essential, while Arabic is a significant plus. This position offers an opportunity for impactful contributions in a transformative environment.

Qualifications

• 15+ years of leadership experience in FMCG or distribution-led businesses.
• Proven experience in P&L ownership.
• Fluency in English, Arabic a major advantage.

Responsibilities

• Lead strategy and execution across various trade channels.
• Drive market share expansion and optimize distribution.
• Build and scale private label portfolios.

Skills

Leadership experience in FMCG

Strategic thinking

Operational depth

Financial acumen

Education

MBA

Job description

Our client is a fast-growing, multi-vertical distribution and FMCG business looking for a commercially astute and operationally hands-on leader. The role calls for someone who can own the P&L, scale distribution, and build private label strategies, while steering governance and transformation for sustainable long-term growth.

Your Role

You will be responsible for leading a full-country, setting strategy, and driving execution across wholesale, retail, modern trade, and HoReCa. This is not just about running today’s numbers — it’s about architecting the glide path for the next decade.

Key responsibilities include:

• Strategic Growth & Planning: Develop and execute strategies to expand market share, sharpen RTM models, and identify white-space opportunities.
• Sales & Distribution Leadership: Lead and optimize direct distribution, strengthen relationships with top wholesalers and modern trade partners, and drive numeric and weighted distribution.
• Private Label Development: Build and scale private label portfolios across multiple categories, from concept to commercialization, ensuring profitability and consumer relevance.
• Operational Excellence: Oversee warehousing, logistics, and supply chain alignment to ensure cost efficiency, service levels, and product availability.
• Governance & Performance: Implement robust performance tracking, reporting, and compliance frameworks. Drive accountability across teams and functions.
• People & Culture: Lead and inspire large, cross-functional teams. Build succession pipelines, instill execution discipline, and foster a performance-driven culture.

What You Bring

• 15+ years of leadership experience in FMCG, consumer goods, or distribution-led businesses, with at least 5 years in full P&L ownership.
• Proven ability to lead direct distribution models across wholesale, retail, and HoReCa.
• Track record of building or scaling private label strategies, ideally across multiple categories.
• Strategic thinker with operational depth — able to set vision and dive into execution when needed.
• Strong governance, financial acumen, and comfort presenting to boards.
• MBA preferred. Fluency in English is essential; Arabic a major advantage.

The Fit

This is not a caretaker role. We need a builder who has already navigated high-growth, multi-market businesses and knows how to align sales, distribution, and private label innovation with governance and culture.