Assistant Marketing Manager

confidential; Kuwait City; On-site; KWD 15,000 - 30,000; Full time

Job summary

A dynamic role as an Assistant Marketing Manager in Kuwait that emphasizes executing marketing strategies across various properties. The position requires strong skills in digital marketing and event management, along with a proactive approach to project coordination. Candidates should possess a Bachelor’s degree and 5–7 years of experience in marketing, ideally within real estate or retail sectors, demonstrating the ability to thrive in a fast-paced environment.

Qualifications

• 5–7 years of marketing experience in relevant sectors.
• Experience in campaign planning and content management.
• Ability to communicate effectively in English; Arabic is a plus.

Responsibilities

• Assist in developing and executing integrated marketing strategies.
• Plan and execute marketing campaigns online and offline.
• Oversee content updates on digital platforms and ensure brand consistency.

Skills

Digital marketing

Campaign planning

Content creation

Analytics tools

Communication

Education

Bachelor’s degree in Marketing or related field

Tools

Meta Ads

Google Analytics

Hootsuite

Job description

On behalf of our client, we are seeking candidates for the Assistant Marketing Manager role supporting the execution of marketing strategies and campaigns across theorganization. This role plays a vital part in driving brand awareness, customer engagement, and footfall across multiple properties by working closely with internal teams, tenants, agencies, and external partners. The role requires a strong understanding of both traditional and digital marketing, event support, and the ability to manage multiple projects across different sectors.

Key Responsibilities:

• Marketing Strategy Support: Assist the Marketing Manager in the development and execution of integrated marketing strategies for all entities under the portfolio.
• Campaign Execution: Help in planning, coordinating, and executing marketing campaigns (online and offline), including seasonal, retail, CSR, and awareness initiatives.
• Content & Digital Management: Oversee content updates for websites and social media platforms. Ensure consistent digital presence across all channels.
• Brand Consistency: Ensure all marketing communications are aligned with the portfolio’s brand identity and guidelines.
• Event & Activation Support: Assist in organizing events, workshops, and activations across the locations, handling logistics, branding, and agency coordination.
• Retailer & Partner Liaison: Work closely with tenants and brand partners to support their campaigns, ensuring alignment with portfolio-wide efforts.
• Performance Monitoring: Track and analyze campaign performance using marketing tools and present insights to the team for continuous improvement.
• Cross-Team Collaboration: Coordinate with internal departments, creative teams, and external agencies to ensure smooth project delivery.
• Budget Handling: Support budget planning, invoice tracking, and financial documentation for campaigns.
• Industry Awareness: Stay informed about marketing trends, competitor activity, and digital innovations to bring fresh ideas to the team.
• Reporting: Prepare post-campaign reports, engagement analytics, and monthly performance summaries for leadership review.

Skills

• Bachelor’s degree in marketing, Business Administration, Mass Communication, or a related field.
• 5–7 years of marketing experience (marketing/advertising agency, real estate, or retail is preferred).
• Previous work in malls is considered a strong advantage.
• Proven experience in digital marketing, campaign planning, content creation, and analytics tools.
• Excellent verbal and written communication in English is required; Arabic is a plus.
• Ability to juggle multiple tasks and meet deadlines in a fast-paced environment.
• Strong interpersonal skills with a well-established network of connections in the marketing field (media, influencers, vendors).
• A proactive approach to problem-solving and idea generation.
• Familiarity with marketing platforms (Meta Ads, Google Analytics, email marketing tools, and content scheduling tools like Hootsuite or Later).