Workflow Management Senior Manager - Ads Campaign Operations - Gamma

Google Operations Center; Gur; On-site; INR 3,500,000 - 6,500,000; Full time

Benefits offered by this job

Competitive compensation

Onsite meals & snacks

Extensive parental leave

Job summary

Google Operations Center in India seeks a Senior Marketing Manager to lead ACO Workflow and email marketing operations across pods, partnering with global teams in APAC and US. You will report to the IN Sales and Marketing Associate Director and guide multiple pod leads to drive efficiency and impact.

The role requires deep experience in email marketing, multi-channel programs, and stakeholder management at senior levels, with a strong focus on operational excellence and strategy execution.

Qualifications

• Degree in marketing or related field.
• 16+ years in marketing ops and digital marketing with email marketing experience.
• 8+ years overseeing email marketing campaigns and multi-channel media strategies.
• 8+ years of people management, including managing managers.
• Proven track record leading large-scale multi-channel programs.
• Strong stakeholder management at senior levels.

Responsibilities

• Direct reporting to senior sales/marketing leadership and align strategic vision with operational execution across pods.
• Lead cross-site projects to boost productivity, quality, and CX, with RCAs and remediation plans.
• Develop and coach pod leads and managers; provide succession planning and coverage.
• Oversee channel strategy, operational excellence, brand awareness, and revenue growth across programs.
• Manage executive stakeholders and ensure timely delivery of projects, timelines, and resources.
• Provide governance on annual roadmaps and OKRs; review WBRs/QBRs and SLAs.

Skills

Marketing operations

Email marketing

People management

Stakeholder management

Strategic thinking

Cross-functional collaboration

Education

Bachelor's degree in Marketing

Tools

Eloqua

HubSpot

Marketo

Job description

Job Description:

Join Us!

At Google Operations Center we help Google users and customers solve problems and achieve their goals—all while enjoying a culture focused on improving continuously and being better together. We work hard, we play hard, and we want you to join us!

Role Overview:

This Senior Marketing Manager holds broad responsibility for the ACO Workflow and has in depth knowledge of email marketing operations. This role will oversee all vertical pods and horizontal enablement teams in Marketing. Reporting directly to the IN Sales and Marketing Associate Director, you will manage multiple dedicated Pod in Ads Campaign Operations. This role ensures cross-functional cohesion between these pods while working in close partnership with global teams across APAC & US to ensure the execution of global business objectives and immediate goals.

Position Responsibilities:

• Direct Reporting & Alignment: Report directly to the IN Sales and Marketing Associate Director, serving as their senior point of contact and ensuring direct alignment between their strategic vision and the operational execution of the pods in ACO.

• Global Partnership: Work closely with IN & US Marketing Leadership to align on shared goals and deliverables that are required from both US/APAC teams.

• Cross-Functional Scale & Quality: Ideate and lead cross-site projects that positively impact productivity, quality, and Customer Experience (CX). Deep dive to create Root Cause Analyses (RCAs) and develop remediation strategies for escalations, ensuring seamless assimilation of process changes. Collaborate with the Process Excellence and Tools and Automation teams to ensure that optimization projects are prioritized and that the pods are driving efficiency globally.

• Manage Multiple Pod Leads: Directly lead, develop, and coach a team of TLs and managers, setting clear performance expectations, KPIs, and career development plans across all vertical pods. In addition to regular coaching and mentoring to managers, hold frequent skip-level sessions with the wider team to guide and elevate their performance. Additionally, serve as a backup to Managers in their absence and ensure that adequate coverage is provided to run seamless operations.

• Strategic Oversight: Provide overarching direction to ACO Managers overseeing channel strategy, operational excellence, brand awareness, and revenue growth goals across high-impact programs.

• Executive Stakeholder Management: Act as the escalation point for each pod, managing executive stakeholders globally and ensuring that the specialized output required by the matrixed structure meets the team's global business objectives. Primarily accountable for the execution of projects, timelines, and resource management within their area.

• Program Governance & Performance Oversight: Oversee long-term planning including annual roadmaps and OKRs. Review and guide Weekly and Quarterly Business Reviews (WBRs/QBRs), ensuring consistent tracking of performance metrics, ROI, and proactive SLA management to ultimately ensure that the operations are performing optimally. Also lead people performance management for ACO.

• Toolstack Governance: Ensure operational rigor across unique toolstacks (including tools like Gamma, GNP etc) and oversee the full lifecycle of integrated workstreams including intake, production, and data analytics.

Minimum Qualifications:

• Degree in marketing required or a related field.

• 16+ years of experience in marketing operations and digital marketing including extensive experience in email marketing.

• 8+ years of experience with operating email marketing campaigns, including developing comprehensive media strategies across various digital channels.

• 8+ years of people management experience, specifically including managing managers.

• Proven track record of leading large-scale, multi-channel marketing programs.

• Strong experience in stakeholder management at senior/executive levels.

• Demonstrated success in driving operational excellence and process transformation.

• Excellent understanding of the online advertising ecosystem and various pricing models

Preferred Qualifications:

• Experience working with global teams and complex organizational structures.

• Experience with email marketing automation tools (e.g., Eloqua, Hubspot, Marketo).

• Ability to operate in fast-paced, ambiguous environments with high ownership.

• Experience driving standardization, cross-channel process improvements, and maintaining rigorous performance standards (SLAs).

Benefits

• We support you with competitive wages and with comprehensive health care including medical, dental and vision coverage

• We support your family with gender-neutral baby bonding leave, 26 week birth-parent maternity leave, and generous life, accident and disability insurance minimums

• Employees who work onsite can enjoy free meals and snacks, and fun onsite experiences

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Google Operations Center (GOC) is committed to equal employment opportunities regardless of race, creed, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status or any other basis protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.