Web Experience Specialist

Cacheflow; Bengaluru; Hybrid; INR 1,200,000 - 2,000,000; Full time

Job summary

Cacheflow is seeking a hands-on Web Experience Specialist to own the day-to-day creation, quality, and continuous improvement of our marketing web experiences on konghq.com. You will work in a hybrid setup, building content in Payload CMS, launching and managing A/B tests with VWO, and applying thoughtful CSS and JavaScript enhancements to ensure pages look polished and behave as intended.

You'll collaborate with Marketing, Design, and Web Engineering to reduce engineering lift, document

Qualifications

• 4-6 years of experience building and managing web pages or digital experiences.
• Experience with a complex CMS (Payload CMS strongly preferred).
• Hands-on experience with experimentation platforms (VWO preferred).
• Strong proficiency in HTML, CSS, and JavaScript.

Responsibilities

• Build, publish, and maintain marketing content in Payload CMS.
• Ensure pages are visually accurate, functional, and aligned with design specifications.
• Set up and manage A/B tests in VWO (UI-driven, with light customization).
• Apply HTML, CSS, and JavaScript enhancements to resolve layout issues and improve quality.
• Document workflows and enable marketing stakeholders to build content independently.

Skills

HTML

CSS

JavaScript

Problem solving

Tools

Payload CMS

VWO

Job description

Are you ready to unlock intelligence?

About the Role:

We're looking for a highly hands-on Web Experience Specialist to own the day-to-day creation, quality, and continuous improvement of our marketing web experiences on konghq.com.

This is an execution-focused role, close to the work. You'll build and maintain content in our CMS, launch and manage A/B tests, and apply thoughtful CSS and JavaScript enhancements to ensure every page looks polished and behaves exactly as intended.

You'll partner closely with Marketing, Design, and Web Engineering to deliver high-quality experiences while helping reduce engineering lift for marketing content production. Beyond execution, you'll improve documentation, enable others to confidently build in the CMS, and proactively identify opportunities to streamline workflows and improve web quality.

Why We’re Hiring:

We need a dedicated owner for marketing web content to offload execution work from the engineering team and accelerate experimentation and iteration on konghq.com.

What You’ll Do:

CMS Ownership & Page Creation

• Build, publish, and maintain marketing content in Payload CMS.

• Ensure pages are visually accurate, functional, and aligned with design specifications.

• Maintain consistency and quality across all marketing web properties.

Experimentation & Optimization

• Set up and manage A/B tests in VWO (primarily through UI, with light customization).

• Implement test variations using CSS and JavaScript where needed.

• Monitor experiments and collaborate on interpreting results.

Front-End Enhancements

• Apply custom HTML, CSS, and JavaScript to resolve layout, styling, or interaction issues.

• Make incremental, high-quality improvements within the existing web codebase.

• Contribute reusable fixes or enhancements back to shared components when appropriate.

Enablement & Process Improvement

• Document workflows, standards, and best practices for CMS content and experimentation.

• Train and support marketing stakeholders in building and maintaining their own content.

• Identify recurring inefficiencies and propose scalable improvements.

• Act as a quality gatekeeper for marketing web output.

Required Qualifications:

• 4-6 years of experience building and managing web pages or digital experiences.

• Experience working in a complex CMS (Payload CMS strongly preferred).

• Hands-on experience with experimentation platforms (VWO preferred).

• Strong proficiency in HTML, CSS, and JavaScript.

• Comfortable working within established codebases and making careful, incremental changes.

• Strong problem-solving skills and ability to navigate ambiguity.

• Excellent communication skills with a collaborative mindset.

Nice to Have:

• Familiarity with SEO, accessibility, and performance optimization best practices.

• Experience partnering directly with marketing or growth teams.

• Experience working with distributed teams across time zones.

• Ability to interpret experiment results and web analytics data.

What Success Looks Like:

• Marketing can launch pages and experiments faster with reduced engineering involvement.

• CMS workflows are documented and easy for non-technical partners to follow.

• Web quality, performance, and consistency improve over time.

• Experiment velocity increases while maintaining strong execution standards.

• This is a hybrid role, requiring three days per week in the office.

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About Kong:

Kong Inc., a leading developer of API and AI connectivity technologies, is building the infrastructure that powers the agentic era. Trusted by the Fortune 500 and startups alike, Kong's unified API and AI platform, Kong Konnect, enables organizations to secure, manage, accelerate, govern, and monetize the flow of intelligence across APIs and AI models. For more information, visit www.konghq.com.