Web Developer Senior Analyst

Accenture in India; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Accenture in India is seeking a Web Developer Senior Analyst with 5-8 years of experience to lead and execute Marketing Cloud campaigns. You will design, implement, and manage Salesforce Marketing Cloud solutions, balancing marketing complexity with available resources and accelerating time-to-market through data-driven strategies.

The role requires strong technical skills in Salesforce Marketing Cloud and experience in digital marketing operations, with potential rotational shifts as part of a

Qualifications

• Experience with marketing automation platforms and data-driven marketing.
• Strong understanding of CRM-based campaigns and customer journey mapping.
• Experience in designing and deploying campaigns using Salesforce Marketing Cloud.

Responsibilities

• Analyze and resolve increasingly complex marketing automation problems.
• Collaborate with peers and possibly clients to deliver Marketing Cloud solutions.
• Design, implement, and manage Salesforce Marketing Cloud campaigns and assets.
• Support cross-channel marketing efforts including email, mobile, and web personalization.
• Prepare landing pages and templates using Salesforce-related scripting where required.

Skills

Salesforce Marketing Cloud

Marketing Operations

Education

Any Graduation

Job description

Job Description:

Skill required:

Marketing Operations - Salesforce Marketing Cloud

Designation:

Web Developer Senior Analyst

Qualifications:

Any Graduation

Years of Experience:

5 to 8 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

• Help balance increased marketing complexity and diminishing marketing resources.


• Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.


• Role requires Digital Marketing Ads Promotion creation design


• Design, implement, develop & manage Salesforce Marketing Cloud.


• A CRM platform that allows to create and manage marketing relationships and campaigns with customers.


• It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis.


• Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts. What are we looking for?


• Primary skill - Salesforce Marketing Cloud - P3 Roles and Responsibilities:


• In this role you are required to do analysis and solving of increasingly complex problems.


• Your day to day interactions are with peers within Accenture.


• You are likely to have some interaction with clients and or Accenture management.


• You will be given minimal instruction on daily work tasks and a moderate level of instruction on new assignments.


• Decisions that are made by you impact your own work and may impact the work of others.


• In this role you would be an individual contributor and or oversee a small work effort and or team.


• Please note that this role may require you to work in rotational shifts