Visual Designer
Armory India
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Job summary
Armory Shield Private Limited in India is seeking a Visual Designer to shape our brand and product visuals. You will translate complex defence technology into clear, engaging graphics across print and digital channels, ensuring the highest standards of typography, color, and layout.
You will own brand identity, design system templates, brochures, social creatives, and infographics while collaborating with marketing, product, and engineering to move fast and ship polished assets.
Qualifications
- 2+ years of experience in visual design, brand, and print/graphic design.
- Strong fundamentals in visual design: typography, colour theory, layout, grid systems, and composition.
- Demonstrated experience designing logos, brand assets, and cohesive visual identities.
- Hands-on print experience — brochures, collateral, and print-ready files with correct pre-press handling.
- Proficiency in Adobe Creative Suite and AI tools (Photoshop, Illustrator, InDesign; bonus for After Effects/Premiere Pro).
- A portfolio showcasing a range of work, from brand identity and print to social media creatives.
- Experience in defense, technology, or industrial/product marketing is a plus.
- A marketing brain — ideation, campaign thinking, and the ability to shape a message, not just style it.
- Copywriting chops — you can write a headline as well as you can set it.
- Experience designing for hardware, FMCG, defense, aerospace, or high-tech industries.
- Motion and social-first skills — reels, animated posts, or lightweight motion graphics.
- Comfort with generative and AI-assisted design workflows to move faster.
- A strong portfolio that makes us go, "Damn, we need this person on our team."
Responsibilities
- Deep craft in visual design and brand systems.
- Strong sense of typography, colour, and layout — you sweat the details.
- Ability to solve communication problems with first-principles thinking.
- Taking full ownership of your work and ensuring project success.
- Hands-on approach to design, iteration, and shipping.
- A mindset geared towards rapid execution and innovation.
- A live project: Jump straight into a live project as soon as you join.
- State-of-the-art tools and technologies required for the role.
- Access to resources to get everything needed for success.
- Supportive team with top minds ready to help you.
Skills
Tools
Job description
Armory Shield Private Limited | Full time
This job description will take ~15 minutes to read and ~15minutes to apply. You increase your chances of selection by 10xif you read this to the end, slowly. Trust us on this.
What we are building requires hard work, tenacity, ownership,creativity and way more man-hours than an everyday job.
If you are a savant at what you do, love autonomy, have highagency and genuinely want to impact the future of this country,we want you to work with us starting yesterday!
Modern conflicts waged remotely demand a radical rethinkingof strategy as adversaries deploy inexpensive drones andtechnology to inflict maximum damage with minimal risk.
If you prefer routine over the dynamic unpredictability ofinnovation, Armory isn't for you. Our fast-paced environmentrequires genuine curiosity, resilience, a passion for continuouslearning, and comfort with rapid change.
Armory is a new age defence tech startup buildingnext-generation products to strengthen Indian forces in themodern battlefields.
Amardeep Singh is an IIT Bombay alumnus & an aerospaceengineer by education. He was a founding member of ideaForge -currently India's biggest drone company & the first dronecompany to get listed on the Indian stock exchange.
His 16-year entrepreneurial journey is marked by a seriesofambitious ventures spanning across diverse tech domains likeDrones, Consumer Hardware, B2B SaaS & AI.
Our country's defence systems, conceived in a bygone era,have been outpaced by the rapid advancements in technology,revealing critical gaps that we, at Armory, are poised to bridge.
At Armory, we identify and solve the most critical, complex& specific challenges in modern warfare. By harnessing thepower of artificial intelligence and diving deep into specificproblems, we create innovative defence technologies and productsthat protect our nation and allies.
If high stakes, tight deadlines, and significant challengesdon't excite you, then our mission to revolutionise defencetechnology might not align with your career goals. We seekindividuals who are ready to push boundaries and are motivatedby the urgency of now.
We offer the opportunity to work on groundbreaking projectsthat strengthen national defence, supported by a team of A players.
Join Armory if you're drawn to solving hard problems and wantto create a meaningful & profound impact to the national security.
At Armory, you will do the best work of your life. Period.
As a Visual Designer at Armory, you will play a critical rolein shaping the visual identity of our brand and products. Yourwork will be instrumental in communicating complex defensetechnology in a way that is visually striking, compelling, andeasy to understand.
- Brand & Visual Identity: Own and evolve Armory'svisual language — logo usage, colour systems, typography,and layout, ensuring consistency across every touchpoint.
- Print & Collateral: Design print-ready graphics,brochures, product one-pagers, datasheets, and eventmaterial with a sharp eye for grids, hierarchy, andpre-press detail.
- Social Media & Digital Creatives: Producescroll-stopping creatives for social, web, and campaignsthat carry the brand and communicate product value at a glance.
- Marketing Storytelling: Translate dense technicalconcepts into clean infographics, presentations, and visualnarratives that make defense technology easy to grasp.
- Design Systems: Build and maintain templates, typescales, and asset libraries so the brand stays coherent aswe scale.
- Cross-functional Collaboration: Work closely withmarketing, product, and engineering to turn briefs intofinished, on-brand output, fast.
- Adobe Suite Mastery: Utilize Photoshop, Illustrator,InDesign, and other Adobe tools to produce high-qualitydesign assets across print and digital.
- 2+ years of experience in visual design, brand, andprint/graphic design (we're open to both junior and seniorcandidates — the bar is talent, not tenure).
- Strong fundamentals in visual design: typography, colourtheory, layout, grid systems, and composition.
- Demonstrated experience designing logos, brand assets, andcohesive visual identities.
- Hands-on print experience — brochures, collateral, andprint-ready files with correct pre-press handling.
- Proficiency in Adobe Creative Suite and AI tools (Photoshop,Illustrator, InDesign; bonus for After Effects/Premiere Pro).
- A portfolio showcasing a range of work, from brandidentity and print to social media creatives.
- Experience in defense, technology, or industrial/productmarketing is a plus.
- A marketing brain — ideation, campaign thinking, and theability to shape a message, not just style it.
- Copywriting chops — you can write a headline as well as youcan set it.
- Experience designing for hardware, FMCG, defense, aerospace,or high-tech industries.
- Motion and social-first skills — reels, animated posts, orlightweight motion graphics.
- Comfort with generative and AI-assisted design workflows tomove faster.
- A strong portfolio that makes us go, "Damn, we needthis person on our team."
- Deep craft in visual design and brand systems.
- A strong sense of typography, colour, and layout — you sweatthe details.
- Ability to solve communication problems withfirst-principles thinking.
- Taking full ownership of your work and ensuring project success.
- Hands-on approach to design, iteration, and shipping.
- A mindset geared towards rapid execution and innovation.
- A live project: You will jump straight into a liveproject as soon as you join. No dummy or test projects.
- State-of-the-art tools and technologies: You will haveaccess to industry-leading design software and tools required.
- Access to resources: You name it, we will do everythingto get it for you.
- Supportive team: You will be surrounded by the bestminds ready to help you.
We target to close the hiring process within 14 days of your application.
Duration: At your own pace but if it takes you less than 15minutes to apply, you are unlikely to move to the next round.
How to ace: Do not copy-paste your answers from a website orChatGPT. Be specific in your answers. It's about you.
Codeword: Use KERNING in the application form where itasks you for Codeword. This way we know you have read the JD :)
Duration: 1 hour
How to ace: Be yourself. We want to know YOU, not some ideal,unrealistic person. Demonstrate your expertise in the area weare evaluating. Ask good questions.
Duration: 2-6 hours
How to ace: Show curiosity. Go beyond what you were expectedto do. Come back with more ideas.
Duration: 1 hour
How to ace: Help us understand your goals & aspirations.Share some of the stories that have made you what you are. Askgood questions.
Congratulations! You are now a part of Armory. You will buildsomething that let's you sleep at night with a feeling you didsomething meaningful. Buckle up for a ride into the future.
Armory highly values having employees working in-office. Weare establishing a collaborative work environment and companyculture and that simply does not happen from home. We are basedout of Gurgaon and require employees to be in office.
- Founder's mindset
- First principles thinking
- Execution, not just ideas
- High energy
- High agency
- Highest level of integrity
- Audacious state of mind
- Team of A players
- Work directly with the founder
- Ridiculous levels of responsibility
- Work on hard problems
- Complete onboarding, understand the mission, and meet the team.
- Familiarize yourself with Armory's visual identity anddesign principles.
- Review ongoing projects and contribute to small design tasks.
- Set up your workflow with required software and tools.
- Develop an initial concept for a brand asset or marketing creative.
- Design a full set of print and social collateral for anongoing campaign.
- Contribute to marketing campaigns with brand-led creativesand layouts.
- Optimize design processes and build reusable templatestoi improve output.
- Work closely with marketing and product teams to refinebrand communication.
- Develop initial concepts for an upcoming product launch.
- Take ownership of a major visual design project, fromconcept to execution.
- Deliver a complete campaign or brochure system end to end.
- Identify areas for improvement in brand communication andpropose strategies.
- Collaborate with marketing and product teams to align designwork with broader company goals.
Irrespective of you applying at Armory or not, some of thefollowing tips will definitely help you in your job search.
- Targeted Applications: Ensure your application istailored specifically for the job you're applying for byunderstanding its requirements and showcasing relevantexperiences and skills. Apply for THIS job, not some job.
- Quality Over Quantity: Instead of applying to 100 jobscasually, it's far better to apply to 4 seriously.
- Stand out: Most people don't put any efforts in applyingto jobs, their applications look exactly the same. It's easyto stand out from them just by putting a little effort andshowcasing your relevant experience and interest for thesaid job.
If your cover letter starts with "Honestly, I possessall the skills and experience that you're lookingfor", then you are not going to make it.
We wish you the best in your job search!
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