Video Producer & Content Creator

Thamaraiselvi A; Chennai District; On-site; INR 6,00,000 - 8,00,000; Full time

Job summary

A fast-growing D2C brand is seeking a Video Content Creator to elevate brand storytelling and drive growth. You will produce and edit high-quality video content for platforms like Instagram and YouTube, collaborating closely with the founders. A strong portfolio and expertise in editing software are required. The role is dynamic and directly influences brand sales and growth.

Benefits

Dynamic fast-paced environment

Direct collaboration with founders

Impacts sales and brand growth

Qualifications

• Must provide a portfolio of engaging Reels and YouTube videos.
• Expertise in editing software is essential.
• Cultural understanding of Tamil-speaking audience is crucial.

Responsibilities

• Produce high-quality video content for various platforms.
• Edit videos to optimize engagement and conversion.
• Work closely with founders during production.

Skills

Video Production

Adobe Premiere Pro

Creativity

Collaboration

Tools

Adobe After Effects

Photoshop

Final Cut Pro

DaVinci Resolve

Job description

About Us:

Nutri Jar is a fast-growing D2C brand offering premium, organic, millet-based baby food. Founded by a husband-wife duo, we are building a trusted community of parents through authentic content and high-quality products. Our content ecosystem includes Instagram reels (@nutrijar), YouTube channels for parents and children, and a personal influencer platform with over 500k followers.

Role Mission:

To elevate our brand storytelling and drive growth by producing high-conversion, engaging video content across all platforms (Instagram, YouTube). You will be the creative force behind the camera and the editor behind the screen, bringing our mission to life. You will work closely with the founders to develop video content that drives brand growth and directly impacts sales.

Key Responsibilities:

1. End-to-End Video Production:
   • Shoot high-quality video content (Reels, YouTube videos) on-site with our founders and team.
   • Edit engaging, fast-paced videos for Instagram Reels and YouTube Shorts optimized for maximum reach and conversion.
   • Edit long-format YouTube videos (10-20 mins) with strong narrative pacing, graphics, and sound design.
   • Manage the entire post-production process: color grading, sound mixing, motion graphics, and thumbnail design.
2. Content Strategy & Platform Optimization:
   • Understand each platform's algorithm (Instagram, YouTube) and tailor content accordingly.
   • Suggest creative concepts and formats that can increase engagement and virality.
   • Collaborate with the founders to build a content calendar.
3. On-Camera Collaboration:
   • Work directly with the founders as on-screen talent, providing direction to capture authentic and effective performances.
   • Comfortably shoot and edit content featuring children and family-oriented scenarios.

Who You Are (Must-Have Attributes):

• Portfolio is King: You must show a portfolio of engaging Reels and YouTube videos you have shot and edited yourself.
• Technical Proficiency: Expert in Adobe Premiere Pro, After Effects, and Photoshop. (Or equivalent professional software: Final Cut Pro, DaVinci Resolve).
• Multi-Format Mastery: You thrive on creating both 30-second hook-driven Reels and long-format narrative YouTube videos.
• Producer Mindset: You are not just an editor; you are a creator who can own a project from the idea to the final upload.
• Cultural Fit: You are passionate about health, wellness, and parenting content. You understand the Tamil-speaking audience intimately.

Good to Have:

• Experience working with influencers or personal brands.
• Basic knowledge of shooting with DSLR/mirrorless cameras and lighting setups.
• Experience in the FMCG/F&B industry.

What We Offer:

• A chance to be the creative backbone of a growing brand.
• Work directly with founders and build from the ground up.
• A dynamic, fast-paced environment where your work directly impacts sales and brand growth.