UI Developer

WebEngage; Mumbai; On-site; INR 700,000 - 1,100,000; Full time

Job summary

WebEngage in Mumbai is seeking a WordPress Developer with a strong UI/UX focus to build, optimize, and maintain our core marketing websites, landing pages, and digital assets. You will implement responsive designs, convert wireframes from Figma/Sketch into pixel-perfect experiences, and ensure high performance, accessibility, and brand alignment.

You'll work closely with Design, Content, and Marketing teams, write clean PHP, HTML, CSS (Sass), and JavaScript, and manage plugins and custom themes

Qualifications

• 3+ years of professional WordPress development experience with custom themes and plugins.
• Strong PHP, MySQL, HTML5, CSS3/Sass, and JavaScript/jQuery skills.
• Experience with ACF, Custom Post Types, and WordPress performance optimization.
• Solid UI/UX understanding and CRO-minded approach.
• Proficiency in Git and collaborative workflows.
• Excellent communication and ability to explain technical concepts to non-technical stakeholders.

Responsibilities

• Develop, maintain, and optimize WordPress websites, themes, and plugins.
• Translate UI/UX designs into pixel-perfect WordPress interfaces.
• Ensure fast performance, accessibility, and SEO across devices.
• Maintain security, perform updates, and integrate third-party marketing tools.
• Collaborate with Design, Content, and Marketing teams.
• Write clean, well-documented PHP, HTML, CSS (Sass), and JavaScript.

Skills

WordPress

PHP

MySQL

HTML5

CSS3/Sass

JavaScript/jQuery

Custom Post Types

ACF

UI/UX Principles

CRO

Responsive Design

Git

Communication

Tools

Git

Job description

Job Overview:

Join the marketing technology team at WebEngage in our Mumbai office as a WordPress Developer with a strong focus on UI/UX principles. This role is a perfect blend of technical expertise and creative problem-solving. You will be responsible for building, optimizing, and maintaining our core marketing websites, landing pages, and digital assets, ensuring they are visually compelling, user-friendly, high-performing, and aligned with our brand and growth objectives.

Key Responsibilities:

• Hands-on Development: Design, develop, and maintain responsive, high-traffic WordPress websites, custom themes, and plugins from scratch without relying solely on off-the-shelf templates.
• UI/UX Implementation: Translate wireframes, mockups, and UI/UX design specifications (from tools like Figma/Sketch) into pixel-perfect, fully functional WordPress websites and interfaces.
• Performance Optimization: Ensure optimal website speed, scalability, accessibility (WCAG standards), and SEO compliance across all devices and browsers.
• Technical Maintenance: Manage website security, perform updates, troubleshoot and resolve technical issues, and ensure seamless integration with various third-party marketing and analytics tools (e.g., Google Analytics, CRM, A/B testing platforms).
• Collaboration: Work closely with the Design, Content, and Marketing teams to create engaging, conversion-focused digital experiences, ensuring technical feasibility and adherence to design principles.
• Code Quality: Write clean, well-documented, efficient PHP, HTML, CSS (SASS/LESS), and JavaScript/jQuery code, and utilize version control systems like Git.

Required Skills and Qualifications:

• Experience: 3+ years of professional experience as a WordPress Developer, with a demonstrated portfolio of custom-built websites.
• Core Technical Skills: Expert proficiency in WordPress, including custom theme and plugin development. Strong knowledge of PHP, MySQL, HTML5, CSS3/Sass, and JavaScript/jQuery. Experience with advanced WordPress features like Custom Post Types and ACF (Advanced Custom Fields).
• UI/UX Acumen: Solid understanding of UI/UX principles, user-centered design, and conversion rate optimization (CRO). Proven ability to implement responsive and mobile-first design layouts. A keen eye for aesthetics and design details.
• Workflow: Familiarity with cross-browser compatibility issues, web performance best practices, and version control (Git).
• Soft Skills: Excellent verbal and written communication skills and the ability to articulate technical concepts to non-technical stakeholders.