Territory Manager - Rural Mass Retail

airtel; Tiruchirappalli; On-site; INR 600,000 - 900,000; Full time

Job summary

Airtel in India seeks a Territory Manager for Mass Retail to lead a team of 12-15 professionals and manage 500-700 retail outlets across a 60-70 km radius. The TM will drive onboarding, channel partnerships and revenue growth across mobility, DTH, payments and broadband.

You will balance trade onboarding, distributor engagement, and field sales execution while maintaining service quality and network coverage, reporting MIS insights and achieving monthly targets.

Qualifications

• Analytical ability with data-driven decision making.
• Ownership mindset and proactive problem solving.
• Collaborative and influential in cross-functional teams.
• Learning agility to adapt in a fast-paced retail environment.
• Execution excellence with focus on targets.

Responsibilities

• Onboard new outlets and drive trade channel partnerships.
• Achieve prepaid/retail targets and enhance DTH/Bank business penetration.
• Set up effective distribution and optimize network coverage.
• Lead and train field sales teams and promoters.
• Analyse MIS reports and implement actionable insights.

Skills

Analytical Ability

Ownership Mindset

Collaboration & Influence

Learning Agility

Execution Excellence

Job description

About The Job

Territory Managers (TM) at Airtel are the pillars of Mass Retail Organisation at Airtel serving ~ 360 Million consumers across the length and breadth of the country. Just to put things in perspective, Territory managers have helped us onboard, sustain and serve ‘one in every four’ Indians living in our vast and diverse country.

Territory Manager – Mass Retail

Territory Managers (TM) at Airtel are the pillars of Mass Retail Organisation at Airtel serving ~ 360 Million consumers across the length and breadth of the country. Just to put things in perspective, Territory managers have helped us onboard, sustain and serve ‘one in every four’ Indians living in our vast and diverse country. A territory manager typically contributes towards 10 to 15 Million revenue monthly, directly to company’s topline. A TM is responsible for handling a team of 12-15 people in form of Urban and Rural Promoters, Distributors, Field Sales Executives, Pratinidhis and TLs. Each TM also handles 500-700 Retail outlets. Each TM territory is of about 60-70km in radius. At Airtel, we also offer opportunities to Territory Managers to have exposure in other ‘Lines of Businesses’ unlike our competitors who offer single product exposure. There are abundant prospects for a TM to explore in a single role, namely Mobility, DTH, Payment Banks and Broadband.

Responsibilities

Sales: To onboard new customers through efficient handling of trade and control channel (Fleet of promoters and distributor manpower) To achieve tertiary recharge sales and Gross Prepaid targets To work on ‘One Airtel’ agenda and drive penetration of DTH and Bank Business To set up right distribution for a dominant service edge vs our competition

Service

To ensure that all distributors are engaged To ensure that customer is on-boarded in a smooth and hassle-free manner To extract business from the territory To own network coverage and quality in the allocated territory.

Team Management

To onboard, train and manage Field Sales Executives To onboard, train and manage Urban and Rural Promoters To analyse and decipher all MIS reports for appropriate actions

Requirements

Analytical Ability Ownership Mindset Collaboration & Influence Learning Agility Execution Excellence