Target Technical Consultant

VML Enterprise Solutions; Dadri; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

WPP Enterprise Solutions in India is seeking an experienced Adobe Target specialist to design, implement and optimize personalization across digital properties. You will collaborate with front-end developers and backend teams to deploy Target-based experiences using JS, SDKs, and APIs.

The role requires strong knowledge of Adobe Target, Target API, and modern web technologies, with a track record of delivering measurable growth for digital marketing initiatives.

Qualifications

• Experience with Adobe Target implementation using Launch or JS.
• Experience in Adobe Target Web SDK, AEP SDK or AT.JS.
• Strong frontend development skills (JS/HTML/CSS/jQuery).
• Experience with backend/server-side deployments using SDK on Java/.Net is a plus.
• Familiar with AI knowledge and Adobe Experience Platform is a plus.

Responsibilities

• Implement and optimize Adobe Target experiences across digital properties.
• Collaborate with frontend and backend teams to integrate Target using APIs and SDKs.
• Lead small project teams and communicate effectively with stakeholders.

Skills

Adobe Target

Digital Marketing

Frontend JS/HTML/CSS

Target API

Java/.Net backend

React/Angular

Leadership

Job description

Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

Who We Are

WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.

The opportunity

Requirements

• 4+ relevant year experience in Adobe Target
• 6-8 year industry experience preferably in Digital Marketing
• Self-starter - Organized and highly motivated
• Experience in Adobe Target implementation using Launch or JS
• Experience in Adobe Target Web SDK o Experience in backend end /server side deployments using SDK on Java/.Net
• Adobe Target Architect Certifications is a plus
• Ability to work with Target API o JavaScript, jQuery, Ajax, CSS/HTML, Web services/APIs, browser compatibility issues and solutions
• Familiar with UI/UX and Mobile SDK
• Familiar with current W3C recommendations and their availability in common browsers
• Familiar with dynamic web development, personalization, web analytics, website optimization
• Experience with React or Angular is a plus
• Experience on chrome profiling/light house/cross browser testing and other optimization tools
• Experience leading small team-members in formal or informal capacity

Job Description

Experience in Adobe Target Experience in Adobe Target Web SDK, AEP SDK or AT.JS Experience in front end development -JS/HTML/jQuery /CSS etc. Experience in mobile app and web implementation for Target Adobe Target certified (Preferred) Good communication and business skills Ability to work with Target API Experience in Target -backend end /server-side deployments using SDK on Java/.Net Good to have AI knowledge Good to have Adobe Experience Platform and any offer tool implementation

What we can offer you

Alongside the opportunity to work with some of the most exciting brands around the world, we’ll also prioritise your career development and help you grow your skills. We’ll empower you to make a difference, allow you to be yourself, and respect who you are.

Our culture thrives on our core values, designed for impact-driven individuals: Heart, Brains and Courage.

We lead with Heart, fostering empathy and trust where genuine connections and human-centric work flourish.

We empower your Brains for innovation, valuing relentless curiosity and collaborative intelligence to solve complex challenges.

And we champion Courage, inspiring you to speak up, embrace experimentation, and advocate for bold solutions that push our thinking to be better than yesterday.

About WPP

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships - all united by our agentic marketing platform, WPP Open - we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.