Survey Research & Consumer Insights Expert

Mercor; India; Remote; INR 12,806,000 - 18,239,000; Part time

Job summary

Mercor partners with leading AI labs to engage experts in survey research, market research, consumer insights, and behavioural science for advanced, survey-based research projects.

We seek practitioners from research agencies, insights teams, or in-house functions who can design, field, and evaluate surveys to ensure valid, bias-free results and strong evidence for decision-making.

Qualifications

• 3+ years of professional experience in survey research, market research, consumer insights, behavioural science, UX research, or a closely related field.
• Hands-on experience designing and/or fielding surveys professionally.

Responsibilities

• Review and evaluate surveys for methodological quality, clarity, and fitness for purpose.
• Assess survey questions for issues such as leading language, ambiguity, double-barreled questions, response-option problems, ordering effects, and respondent burden.
• Evaluate screeners, eligibility criteria, survey flows, skip/display logic, scales, and questionnaire structure.
• Identify potential sources of sampling, measurement, response, and selection bias.
• Assess whether surveys are likely to generate reliable and interpretable data from the intended respondent population.
• Review approaches to survey fielding, respondent recruitment, quotas, sample composition, and data-quality controls.
• Apply practical research judgment to ambiguous survey-design problems where there may not be a single objectively correct answer.
• Provide clear, structured rationales explaining methodological issues and recommended improvements.
• Help evaluate AI-generated survey content and research reasoning against professional research standards.

Skills

Survey research

Questionnaire design

Sampling & bias

Data quality review

Written communication

Qualtrics/Survey tools

Tools

Qualtrics

SurveyMonkey

Alchemer

Decipher/Forsta

QuestionPro

Job description

Survey Research & Consumer Insights Expert

Company: Mercor

Compensation: $120 per hour

Commitment: Hourly contract

Location: Remote

Referral Reward: Earn up to $480 per successful referral.

Referral Link: https://t.mercor.com/MhLLH

Mercor is partnering with a leading AI research organization to engage experienced professionals in survey research, market research, consumer insights, and behavioural science for a project focused on evaluating and improving sophisticated survey-based research. We are looking for individuals who have professionally designed, fielded, managed, or evaluated surveys and understand what separates a rigorous, decision-useful survey from one that produces noisy, biased, or misleading results. This opportunity is intentionally open to professionals from a range of research backgrounds. Candidates do not need to be academic survey methodologists; strong practitioners from market research agencies, consumer insights teams, behavioural science organisations, polling/research firms, or in-house research functions are highly encouraged to apply.

What You’ll Do

• Review and evaluate surveys for methodological quality, clarity, and fitness for purpose.
• Assess survey questions for issues such as leading language, ambiguity, double-barreled questions, response-option problems, ordering effects, and respondent burden.
• Evaluate screeners, eligibility criteria, survey flows, skip/display logic, scales, and questionnaire structure.
• Identify potential sources of sampling, measurement, response, and selection bias.
• Assess whether surveys are likely to generate reliable and interpretable data from the intended respondent population.
• Review approaches to survey fielding, respondent recruitment, quotas, sample composition, and data-quality controls.
• Apply practical research judgment to ambiguous survey-design problems where there may not be a single objectively correct answer.
• Provide clear, structured rationales explaining methodological issues and recommended improvements.
• Help evaluate AI-generated survey content and research reasoning against professional research standards.

What We’re Looking For

We are open to candidates from several backgrounds, including:

• Market Research / Consumer Insights: Professionals who have designed and fielded quantitative surveys at market research firms, insights consultancies, research agencies, or internal consumer/customer insights teams.
• Survey Methodology: Survey researchers or methodologists with deep expertise in questionnaire design, sampling, measurement, fieldwork, or survey statistics.
• Behavioural Science: Researchers who have used surveys, experiments, or structured questionnaires as a meaningful part of applied behavioural research.
• UX / Customer Research: Quantitative or mixed-methods researchers with substantial hands‑on survey design and fielding experience.
• Polling / Social Research: Professionals experienced in public opinion, political, social, policy, or population-based survey research.

Ideal Qualifications

• 3+ years of professional experience in survey research, market research, consumer insights, behavioural science, UX research, or a closely related field.
• Meaningful hands‑on experience designing and/or fielding surveys professionally.
• Strong understanding of questionnaire design and common sources of survey error and bias.
• Experience working with respondent panels, sampling strategies, screeners, quotas, or survey fieldwork is highly valuable.
• Ability to critically evaluate survey methodology rather than execute a predefined questionnaire.
• Strong written communication skills and the ability to explain why a survey design decision is methodologically strong or weak.
• High attention to detail and comfort making nuanced judgments with incomplete or ambiguous information.
• Experience with platforms such as Qualtrics, SurveyMonkey, Alchemer, Decipher/Forsta, QuestionPro, or similar research tools is helpful but not required.

Particularly Strong Profiles

• Strong candidates may include Senior Research Managers, Consumer Insights Managers, Market Research Managers, Survey Researchers, Survey Methodologists, Quantitative Researchers, Behavioural Scientists, Insights Consultants, Research Directors, UX Researchers, or Research Scientists. Experience at established market research and insights organisations, research‑intensive technology or consumer companies, academic survey centres, behavioural science organisations, or polling/social research institutions is especially relevant.

Why Join

• Apply professional research expertise to cutting‑edge AI research.
• Work on problems that require genuine methodological judgment rather than routine survey administration.
• Help improve how advanced AI systems understand survey design, research methodology, respondent behaviour, and evidence quality.

We consider all qualified applicants without regard to legally protected characteristics and provide reasonable accommodations upon request.

Contract and Payment Terms

You will be engaged as an independent contractor. This is a fully remote role that can be completed on your own schedule. Projects can be extended, shortened, or concluded early depending on needs and performance. Your work at Mercor will not involve access to confidential or proprietary information from any employer, client, or institution. Payments are weekly on Stripe or Wise based on services rendered. Please note: We are unable to support H1-B or STEM OPT candidates at this time.

About Mercor

Mercor partners with leading AI labs and enterprises to train frontier models using human expertise. You will work on projects that focus on training and enhancing AI systems. You will be paid competitively, collaborate with leading researchers, and help shape the next generation of AI systems in your area of expertise.