SRM - Equitas Professional

Bharti AXA Life Insurance; Madurai District; On-site; INR 240,000 - 400,000; Full time

Job summary

Bharti AXA Life Insurance in India is seeking a Bancassurance Frontline Sales Executive to manage the partnership between Bharti Life Insurance and Partner Bank, build relationships with bank staff, meet sales targets, and train bank personnel on products.

The role focuses on promoting the brand, increasing share of wallet in the bank's insurance business, and ensuring customer satisfaction while adhering to regulations.

Qualifications

• Graduate or postgraduate in any discipline.
• Good communication in English and regional language (mandatory).
• Age group: 25-30 years.
• Min 2 years of Sales experience.
• Preferably has own conveyance.
• Previous BFSI experience preferred.

Responsibilities

• Build and Maintain strong relationships with Bank staff and key decision makers.
• Drive sales growth by managing leads from banks and meeting targets.
• Engage with HNI clients for one-on-one selling.
• Close sale and follow up on issuance.
• Promote the brand and increase share of wallet in the Partner bank's Insurance business.
• Train Bank staff on life insurance concepts and new products.
• Increase bank customer awareness about Life Insurance solutions.
• Monitor Sales performance, activation rates and customer persistency to meet goals.
• Coordinate with operations to maintain compliance and customer satisfaction.

Skills

Communication skills

English

Regional language

Sales experience

Education

Graduate or Postgraduate

Job description

Job Description Bancassurance Frontline Sales Role

Band- 1

CTC- Up to rupees 4 lakhs

JOB SUMMARY

To Manage the partnership between Bharti Life Insurance and Partner Bank to sell Insurance products by building relationships with Bank staff and Management, meeting sales targets by converting leads, providing training on insurance products and ensuring customer satisfaction. Promoting the brand and capturing higher share of wallet in the Insurance business of Partner bank and meeting New business productivity & accomplishing assigned Renewal Targets.

KEY RESPONSIBILITIES

• Build and Maintain strong relationships with Bank staff (Branch seller, Tellers) and key decision makers.
• Drive sales growth by managing leads generated from banks branches, converting them into quality business and meeting sales targets.
• Working, engaging and connecting with HNI clients for one-on-one selling.
• Closing sale and following up on issuance.
• Promoting the brand and capturing higher share of wallet in the Insurance business of Partner bank.
• Train Bank staff on life insurance concepts and new products introductions to enable them to effectively sell to customer.
• Increasing banks customer awareness about Life Insurance solutions and achieve the targeted penetration.
• Monitor Sales performance, SP activation rates and customer persistency to ensure business goals are met.
• Drive effectively the Reward and recognition programs launched for the bank staff.
• Follow established processes, ensure timely customer connect and coordinate with operations and other department to maintain compliance and customer satisfaction.
• Ensure submitting DSR through companys sales report management tool.
• Maintain up to date knowledge of all insurance products and company regulations.
• Stay informed about industry trends, competitors offerings and regulatory updates

MINIMUM/SPECIFIC EXPERIENCE

• Graduate/ Post Graduate in any discipline
• Good communication skills English & regional language (mandatory)
• Age group: 25-30 years
• Min 2 years of Sales experience
• Preferably has own conveyance
• Previous experience of BFSI industry is preferred

Competencies and Skills

1. Competency- Result Orientation

   Definition- Encourages the team to set challenging yet achievable sales, recruitment and persistency goals (13th and 25th month)

   Skillset required- Goal Setting, Time Management, Target Focus, Performance Review, Feedback Use

2. Competency - Sales Orientation

   Definition- Proactively researches and stays updated on new life insurance products and services

   Identifies customer needs and recommends appropriate solutions

   Develops strong relationships with existing customers to drive repeat business

   Meets or exceeds monthly/quarterly sales targets

   Skillset required- Product Knowledge, Prospecting, Communication, Customer Understanding, Closing Skills

3. Competency- Customer Delight

   Definition-

   Proactively identifies and addresses customer needs and concerns

   Knows customer segments in the locality and develops strong relationships with customers to foster loyalty and trust

   Provides product knowledge training to sales team to enhance customer experience

   Analyzes customer feedback and implements improvements to processes and services

   Skillset required- Customer Service, Relationship Building, Active Listening, Problem Solving, Feedback Handling

4. Competency- Work Ethics

   Definition- Promotes a culture of integrity and ethical behavior within the team

   Ensures sales practices comply with relevant laws, regulations, and industry standards

   Provides guidance to sales representatives on ethical dilemmas and decision-making

   Takes prompt action to address any unethical conduct or misconduct towards brand values

   Skillset required- Integrity, Compliance, Fairness, Responsibility, Ethical Behavior

5. Competency - People and Team Leadership

   Definition- Communicates a clear vision and strategy for the team to achieve organizational objectives

   Motivates and inspires the team to perform at a high level

   Delegates tasks and responsibilities effectively to leverage team members' capabilities

   Provides constructive feedback and coaching to help team members develop their skills

   Skillset required- Motivation, Teamwork, Delegation, Coaching, Support

6. Competency - Recruitment/Distribution Skills

   Definition- Proactively identifies and maintains a diverse pipeline of potential advisors and partners using established criteria, competitor mapping, and professional networking.

   Develops and delivers a compelling value proposition that clearly articulates the career opportunity, compensation, and support structure, effectively influencing and convincing high-potential advisors and partners to join the team.

   Skillfully anticipates and manages advisor objections through clear communication, factual evidence, and motivational techniques.

   Effectively leverages existing networks, professional referrals, and natural market opportunities to consistently generate quality leads for distribution expansion.

   Demonstrates the ability to attract established and high-performing distributors or teams from competitor organizations by highlighting the unique advantages and growth opportunities the company offers.

   Ensures a good selection process is followed, and successful recruits are smoothly integrated by providing initial training and necessary resources to facilitate a fast start in the role.

   Skillset required- Lead Generation, Networking, Prospecting, Communication, Interviewing