Sr. Motion & Video Designer

PrimeReach Marketing Pvt Ltd; Mumbai; On-site; INR 900,000 - 1,300,000; Full time

Job summary

PrimeReach Marketing Pvt Ltd in Mumbai seeks a Senior Motion & Video Designer to craft compelling visual content across social media, websites and campaigns. You will lead from concept to final execution, ensuring brand identity and storytelling are strong across formats.

The role requires 5+ years of experience in graphic/motion design, with a track record working with established brands or agencies, and a deep understanding of branding and social media trends.

Qualifications

• 5+ years of professional experience in graphic design, motion design, video editing or multimedia design.
• Experience working with recognised brands, agencies or high-quality brand campaigns.
• Strong understanding of branding and visual communication.
• Ability to understand a brief and independently develop a creative direction.
• Strong understanding of social media content formats and trends.
• Ability to create content specifically for Instagram Reels, YouTube Shorts, TikTok, Facebook and digital advertising.
• Strong attention to detail.
• Good understanding of storytelling, composition, typography, pacing and visual hierarchy.
• Ability to work across multiple brands and adapt to different brand identities.
• Comfortable working in a fast-paced agency environment.
• Ability to manage multiple projects and deadlines.
• Strong communication and collaboration skills.
• Willingness to experiment with new formats, tools and creative technologies.

Responsibilities

• Develop high-quality visual concepts based on brand objectives and campaign briefs.
• Translate brand guidelines into engaging digital creatives.
• Create static, animated and video content for social media, websites, campaigns and digital advertising.
• Maintain strong consistency in typography, composition, colour, visual hierarchy and brand identity.
• Adapt creative concepts across different platforms and formats.
• Create engaging motion graphics, animations, kinetic typography and transitions.
• Develop animated social media posts, promotional videos, product explainers and campaign assets.
• Bring static designs to life through motion and animation.
• Create visually engaging content that is aligned with current digital and social trends without compromising brand identity.
• Edit short-form and long-form videos for Instagram, Facebook, YouTube, TikTok and digital campaigns.
• Work with raw footage, stock footage, photography, music, voiceovers and other assets.
• Create engaging Reels, Shorts, promotional videos, brand films, ads and campaign videos.
• Understand pacing, storytelling, hooks, transitions, sound design and visual sequencing.
• Repurpose long-form content into multiple short-form assets.
• Collaborate with the strategy and content teams to understand the "why" behind every creative.
• Develop creative assets for brand campaigns, product launches, paid media and social media.
• Create multiple creative variations for performance marketing and A/B testing.
• Design content keeping platform behaviour and audience attention spans in mind.
• Ensure creative output contributes to broader brand and business objectives.
• Work closely with Social Media Managers, Content Strategists, Performance Marketers and Account Managers.
• Participate in creative brainstorming and campaign ideation.
• Translate creative briefs into strong visual executions.
• Incorporate feedback while maintaining creative quality and brand consistency.

Skills

Branding & visual communication

Storytelling

Creative direction

Project management

Social media content formats

Tools

Adobe Illustrator

DaVinci Resolve

Final Cut Pro

3D motion graphics

Job description

PrimeReach Marketing is a growth-focused digital marketing agency helping brands build stronger digital presence, engage their audiences and drive measurable business growth.

We work across strategy, creative, content, performance marketing, websites and marketing automation, giving our team the opportunity to work across different industries, brands and digital platforms.

The Role

We are looking for a Senior Motion & Video Designer who combines strong visual design skills with advanced video editing and motion graphics expertise.

This is not a role limited to simply editing videos. We are looking for someone who can think creatively, understand a brand's visual identity, interpret a brief and turn an idea into compelling visual content.

You will work closely with the strategy, social media, content, creative and performance teams to develop high-quality creative assets for brands across digital platforms.

The ideal candidate should have experience working with established brands, agencies or high-quality brand campaigns and should be comfortable handling projects from concept to final execution.

Key Responsibilities

Creative & Visual Design

• Develop high-quality visual concepts based on brand objectives and campaign briefs.
• Translate brand guidelines into engaging digital creatives.
• Create static, animated and video content for social media, websites, campaigns and digital advertising.
• Maintain strong consistency in typography, composition, colour, visual hierarchy and brand identity.
• Adapt creative concepts across different platforms and formats.

Motion Graphics & Animation

• Create engaging motion graphics, animations, kinetic typography and transitions.
• Develop animated social media posts, promotional videos, product explainers and campaign assets.
• Bring static designs to life through motion and animation.
• Create visually engaging content that is aligned with current digital and social trends without compromising brand identity.

Video Editing

• Edit short-form and long-form videos for Instagram, Facebook, YouTube, TikTok and digital campaigns.
• Work with raw footage, stock footage, photography, music, voiceovers and other assets.
• Create engaging Reels, Shorts, promotional videos, brand films, ads and campaign videos.
• Understand pacing, storytelling, hooks, transitions, sound design and visual sequencing.
• Repurpose long-form content into multiple short-form assets.

Campaign & Brand Creative

• Collaborate with the strategy and content teams to understand the "why" behind every creative.
• Develop creative assets for brand campaigns, product launches, paid media and social media.
• Create multiple creative variations for performance marketing and A/B testing.
• Design content keeping platform behaviour and audience attention spans in mind.
• Ensure creative output contributes to broader brand and business objectives.
• Work closely with Social Media Managers, Content Strategists, Performance Marketers and Account Managers.
• Participate in creative brainstorming and campaign ideation.
• Translate creative briefs into strong visual executions.
• Incorporate feedback while maintaining creative quality and brand consistency.

Required Skills & Tools

The candidate should have strong hands-on expertise in most of the following:

Design

• Adobe Illustrator

Motion & Animation

• Motion graphics
• Kinetic typography
• 2D animation
• Basic visual effects

Video

• DaVinci Resolve / Final Cut Pro — added advantage
• Video editing and colour correction
• Video transitions and storytelling

Additional Advantage

• 3D motion graphics
• AI creative tools
• Generative AI for image/video creation
• Basic understanding of photography and videography
• Experience creating creatives for paid advertising

What We're Looking For

• 5+ years of professional experience in graphic design, motion design, video editing or multimedia design.
• Experience working with recognised brands, agencies or high-quality brand campaigns.
• Strong understanding of branding and visual communication.
• Ability to understand a brief and independently develop a creative direction.
• Strong understanding of social media content formats and trends.
• Ability to create content specifically for Instagram Reels, YouTube Shorts, TikTok, Facebook and digital advertising.
• Strong attention to detail.
• Good understanding of storytelling, composition, typography, pacing and visual hierarchy.
• Ability to work across multiple brands and adapt to different brand identities.
• Comfortable working in a fast-paced agency environment.
• Ability to manage multiple projects and deadlines.
• Strong communication and collaboration skills.
• Willingness to experiment with new formats, tools and creative technologies.

We are particularly interested in candidates who can demonstrate:

• Brand campaigns
• Motion graphics
• Video advertisements
• Product/service videos
• Animated brand assets
• Before/after or campaign creative adaptations
• Work done for established brands