Sr Manager Director - Media Planning

WPP; Gurugram District; Hybrid; INR 4,000,000 - 7,000,000; Full time

Benefits offered by this job

Access to learning platforms

Certifications & training

Life insurance

Wellness programs

Significant paid time off

Preferential partner discounts

Mental health awareness day

Job summary

WPP is seeking a Senior Manager/Director – Implementation Planning at the Global Operations Centre (GOC) to lead cross-market media planning and delivery. You will guide teams across regions, ensuring consistent quality, timelines, and strategic output on complex campaigns.

Role requires 6+ years in media planning or digital strategy, strong stakeholder management, and a data-driven mindset to optimize audience targeting, budgeting, and post-campaign analysis.

Qualifications

• 6+ years of experience in media planning or digital strategy.
• Experience managing offshore/onshore delivery teams.
• Experience handling multi-market campaigns with global stakeholders.
• Strong analytical and strategic thinking with a data-driven approach.
• Excellent communication and stakeholder management skills.

Responsibilities

• Lead end-to-end planning operations across multiple campaigns and markets.
• Support Associate Directors and stakeholders with integrated media recommendations.
• Act as escalation point for operational and planning challenges.
• Drive planning deliverables including audience strategy, forecasting, and post-campaign analysis.
• Collaborate with Activation, Ad Ops, Analytics, and Client Servicing teams.
• Ensure governance, standards, and documentation are followed.
• Mentor and develop Managers and Senior Executives.
• Drive process improvements and automation where possible.

Skills

Media planning

Team management

Multi-market campaigns

Stakeholder management

Data-driven planning

Presentation & storytelling

Prioritization

Tools

Media planning tools

Reporting dashboards

Planning frameworks

Job description

Sr Manager | Director - Implementation Planning, GOC

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

As part of our Global Operations Centre (GOC), you will partner with teams across the U.S., Europe, and Asia to deliver high-impact, integrated media planning solutions across multiple markets and channels.

• Lead end-to-end planning operations across multiple campaigns, brands, or markets while ensuring consistency in quality, timelines, and strategic output.
• Support Associate Directors and market stakeholders in developing integrated media planning recommendations aligned with business and campaign objectives.
• Act as a key escalation point for operational and planning-related challenges across the team.
• Drive excellence in campaign planning deliverables, including audience strategy, channel allocation, forecasting, reporting frameworks, and post-campaign analysis.
• Collaborate closely with Activation, Ad Operations, Analytics, and Client Servicing teams to ensure seamless execution of media plans.
• Ensure planning best practices, governance standards, and documentation processes are consistently followed across the team.
• Support implementation and adoption of planning tools, automation solutions, and operational efficiencies.
• Monitor team productivity, delivery quality, and workload allocation to ensure optimal operational performance.
• Provide coaching, mentorship, and developmental guidance to Managers, Senior Executives, and Executives.
• Contribute to capability-building initiatives, knowledge-sharing forums, and process improvement projects.
• Foster a collaborative and high-performing team culture focused on accountability, innovation, and continuous learning.

Skills and Experience

• Media Planning teams are experts on the digital media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
• 6 plus years of experience in media planning, integrated communications planning, or digital strategy roles, preferably within a global agency environment.
• Strong understanding of integrated media channels including digital, social, search, commerce, video, programmatic, impact buys and other non biddable emerging media.
• Proven experience managing teams in a fast-paced offshore/onshore delivery setup.
• Experience handling multi-market campaigns and collaborating with global stakeholders.
• Strong operational mindset with experience managing workflows, quality standards, and process governance.
• Excellent analytical and strategic thinking capabilities with a data-driven approach to planning and optimization.
• Strong communication and stakeholder management skills with the ability to influence and collaborate effectively.
• Experience with media planning tools, reporting dashboards, and planning frameworks.
• Strong presentation and storytelling capabilities.
• Ability to identify process improvement opportunities and drive operational efficiencies.
• Strong coaching and people management skills with experience developing high-performing teams.
• Ability to manage multiple priorities and operate effectively in a dynamic environment.

Life at WPP Media & Benefits

• access to internal learning platforms
• certifications, and training sessions
• life insurance
• wellness programs
• significant paid time off
• preferential partner discounts
• employee mental health awareness day
• and more

Research shows that candidates from underrepresented backgrounds often dont apply for roles if they dont meet all the criteria.At WPP Media, we strongly encourage you to apply if you’re interested, wed love to know how you can positively impact our team with your experience!

As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate.

We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disability status have no bearing on our hiring decisions, and we encourage all applicants.

We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice https://www.wppmedia.com/pages/privacy-policy for more information on how we process the information you provide.

Please read our Privacy Notice for more information on how we process the information you provide.