Sr. Analyst - Process Analytics - Consumer and Marketing 4A

BrightClaim; Hyderabad; Hybrid; INR 1,400,000 - 2,300,000; Full time

Job summary

Genpact is seeking a Senior Analyst for Process Analytics in Consumer and Marketing. You will drive digital measurement analytics, data collection, validation, and reporting for major platforms in an Agile setting.

You will partner with on-site stakeholders across marketing, technology and digital teams, mentor teammates, and apply SQL, SAS, Tableau and other tools to deliver accurate insights and scalable solutions. Hybrid work in India is offered.

Qualifications

• Hands-on experience with SQL/SAS and large data sets.
• Proficient in data visualization with Tableau.
• Experience with Digital Analytics tools (Adobe/Google Analytics).
• Strong communication and stakeholder management.

Responsibilities

• Lead digital measurement analytics for marketing platforms in Agile projects.
• Plan and implement data collection, validation, and reporting.
• Mentor team members on analytics and technical skills.
• Collaborate with marketing, technology, and digital teams.

Skills

SQL

SAS

Tableau

New Relic

Adobe Analytics

Google Analytics

Python

Power BI

Education

Bachelors - Business Analytics

Bachelors - Computer Science

Bachelors - Statistics

Masters - Data Science

Tools

Informatica PowerCenter

Matillion ETL

Tableau

Power BI

SSAS

ODI

SnapLogic

Talend

Job description

Sr. Analyst - Process Analytics - Consumer and Marketing

Ready to turn bold ideas into real-world impact? At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges. If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment. Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises. Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook.

Job Description

Key Responsibilities

• Independently work on Digital Measurement Analytics for Synchrony’s Servicing Platforms in Agile methodology to drive digital data strategy that includes collection & validation of data and reporting
• Partner with onsite Stakeholders and various process owners in marketing, technology and digital teams to plan and implement strategic priorities
• Responsible for effective communication, project deliverables, adhering to expected timelines, accuracy & compliance with meticulous project management
• Mentor team members on analytical, technical, and functional skills

Required Skills & Knowledge

• Relevant years of hands-on Experience in SQL /SAS with proven ability to leverage advanced algorithms and be efficient in handling complex/large data
• Relevant years of hands-on experience with data visualization tools esp. Tableau
• Relevant years’ experience in Digital Analytics tools like New Relic/Adobe Analytics/Google Analytics

Desired Skills & Knowledge

• Relevant years of analytics experience in Financial Services Industry
• Ability to engage with technical and non-technical audiences with empathy and ensure needs/asks are effectively translated into technical requirements and followed upon.

Qualifications

Bachelors - Business Analytics, Bachelors - Computer Science, Bachelors - Statistics, Masters - Data Science

Certifications

Advanced Google Analytics - GoogleGoogle, Certified Business Analysis Professional (CBAP) - UpgradUpgrad, Certified Marketing Executive (CME) - Software University (SoftUni)Software University (SoftUni), Google Analytics Certificate - GoogleGoogle, Lean Specialist Certification - Advanced Innovation Group Pro Excellence (AIGPE)Advanced Innovation Group Pro Excellence (AIGPE)

Required Skills

Agile Methodology, Collaboration Tools, Data Integration, Data Modeling, Design Thinking, Executive Presence, High Volume Replication, Inclusion, Informatica PowerCenter, Matillion ETL, Microsoft Excel, Microsoft Power BI, Microsoft SQL Server Analysis Services (SSAS), Microsoft Visual Basic for Applications, Oracle Data Integrator (ODI), Python (Programming Language), SnapLogic, Statistics, Tableau (Software), Talend, VBA Macros

Language

English, English

Language Proficiency

Intermediate - B1

Job Type

Regular

Master Skill List

Process Analytics - Consumer and Marketing

Remote Type

Hybrid

Work Shift

Day Job (India)

Why join Genpact?

• Lead AI-powered transformation - Drive innovation and solve real-world business challenges that matter
• Make an impact - Help global enterprises solve business challenges that matter
• Accelerate your career - Gain hands-on experience, mentorship, and world-class learning opportunities to stay ahead
• Work with the best - Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
• Thrive in a values-driven culture - Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress

Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together.

Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation.