Specialist, Global Insights

Colgate-Palmolive; Mumbai; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Colgate-Palmolive's analytics team in Mumbai focuses on digital consumer data, social media, and e-commerce insights. You will monitor conversations across platforms, analyze omni-channel data, and deliver actionable insights that optimize brand perception and consumer experiences.

This is a collaborative, hands-on role where you’ll leverage digital analytics, social listening platforms, and web/e-commerce metrics to drive performance, while partnering with cross-functional stakeholders.

Qualifications

• Graduate in Mass Media, Management Studies, Business Analytics, Marketing, or a related field.
• Minimum 2 to 3+ years experience working in Data Insights / Analytics role
• Proficient with social media management/monitoring tools and digital analytics platforms; strong Excel and Google Workspace skills
• Worked on Competition Intelligence solutions like Emplifi, Brandwatch, Sprinklr, Talkwalker, Synthesio, Profitero, Stackline, SEMrush, SimilarWeb (any of these)
• Should have worked in a client facing / stakeholder management role to understand business needs and draw hypothesis
• Ability to Read , Analyze and Visualize data
• Effective Verbal & Written Communication for Business engagement
• Excellent presentation/visualization skills

Responsibilities

• Monitor Online Conversations across social media, forums, news, blogs, and reviews
• Analyze Omni-Channel Data and Extract Insights using social listening and web analytics tools
• Identify potential red flags, inconsistencies, or reputational risks and escalate appropriately
• Track digital marketing KPIs and support marketing optimization
• Identify emerging themes, sentiment, and trends in online conversations
• Support tagging, categorization, and thematic analysis of large verbatim datasets
• Extract verbatims to support insights and storytelling
• Summarize findings into clear, concise insights for internal stakeholders
• Assist in creating recurring reports and client-ready deliverables

Skills

Social media listening

Data analytics

Excel

Google Workspace

Verbal & written communication

Education

Graduation in Mass Media

Management Studies

Business Analytics

Marketing

Tools

Emplifi

Brandwatch

Sprinklr

Talkwalker

Synthesio

Profitero

Stackline

SEMrush

SimilarWeb

Job description

Relocation Assistance Offered Within Country

Job Number #176690 - Mumbai, Maharashtra, India

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specialising in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Brief introduction - Role Summary/Purpose :

• Join our analytics team at Colgate-Palmolive, where you’ll focus on digital consumer data, social media, and e-commerce insights. Use your analytical skills to monitor brand perception, track digital campaign performance, and deliver actionable insights that optimize our omni-channel presence and consumer experiences.
• This is a collaborative, hands-on role where you'll leverage digital analytics, social listening platforms, and web/e-commerce metrics to drive performance, while partnering closely with key cross-functional stakeholders.

Responsibilities:

Social Media Listening & Data Management

• Monitor Online Conversations: Monitor and analyze conversations across social media (X, Facebook, Instagram, YouTube etc.), forums, news, blogs, and reviews
• Analyze Omni-Channel Data and Extract Insights: Utilize social listening and web/digital analytics tools to analyze large volumes of consumer data, determine sentiment, and identify emerging themes or issues, also ensure data accuracy, relevance, and hygiene across projects
• Risk Identification and Mitigation: Identify potential "red flags," inconsistencies, or reputational risks in online discussions and promptly escalate them to relevant team or the crisis managing team
• Digital Marketing & Campaign Performance Tracking: Track digital marketing KPIs, measure campaign reach, engagement, conversion signals, and consumer journey touchpoints to support marketing optimization

Analysis & Insights Support

• Identify emerging themes, sentiment, and trends in online conversations
• Support tagging, categorization, and thematic analysis of large verbatim datasets
• Extract meaningful verbatims to support insights and storytelling
• Analyze digital consumer signals across e-commerce ratings, product reviews, and web engagement metrics to provide integrated omni-channel insights

Reporting & Storytelling

• Assist in creating recurring reports
• Summarize findings into clear, concise insights for internal stakeholders
• Support senior analysts in preparing presentations and client-ready deliverables

Collaboration & Learning

• Work closely with senior team members to understand business objectives
• Incorporate feedback to improve analysis quality and insight depth
• Stay updated on social media platforms, digital trends, and analytics best practices

Required Qualifications:

• Graduate in Mass Media, Management Studies, Business Analytics, Marketing, or a related field.
• Minimum 2 to 3+ years experience working in Data Insights / Analytics role
• Proficient with social media management/monitoring tools and digital analytics platforms; strong Excel and Google Workspace skills
• Worked on Competition Intelligence solutions like Emplifi, Brandwatch, Sprinklr, Talkwalker, Synthesio, Profitero, Stackline, SEMrush, SimilarWeb (any of these)
• Should have worked in a client facing / stakeholder management role to understand business needs and draw hypothesis
• Ability to Read , Analyze and Visualize data
• Effective Verbal & Written Communication for Business engagement
• Excellent presentation/visualization skills

Preferred Qualifications:

• Working knowledge of consumer packaged goods industry
• Working knowledge of AI tools, including Google Gemini, ChatGPT, Claude etc , with strong prompt engineering and prompting skills.
• Created/worked on automated Insights solution
• Familiarity with digital marketing measurement frameworks, attribution modeling concepts, and omni-channel campaign analytics.
• Understanding of Colgate’s processes, and tools supporting analytics (for internal candidates)
• Willingness and ability to experiment with new tools and techniques
• Good facilitation and project management skills

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer

Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form (https://docs.google.com/forms/d/e/1FAIpQLSdaxk_eF4utznQoVHlxmL9jVFJbOkM4Oe5CAdKOg-h9EPdLfg/viewform) should you require accommodation.