Social Media Marketing Specialist

Stado Publication Private Limited; Nalanda; On-site; INR 4,50,000 - 6,75,000; Full time

Job summary

A leading publishing company in Nalanda seeks an experienced Social Media Marketing Specialist to drive traffic and sales for dropshipping stores. You will create engaging content across platforms like Facebook and Instagram, manage ad campaigns, and analyze performance metrics. This full-time, permanent role includes health insurance and requires in-person attendance.

Benefits

Health insurance

Qualifications

• Experience in social media marketing, particularly for dropshipping.
• Ability to create engaging content tailored for different platforms.
• Strong analytical skills to assess campaign performance.

Responsibilities

• Develop and execute comprehensive social media strategies.
• Create and manage high-quality content across social media platforms.
• Analyze metrics to optimize ROI and engagement.

Skills

Social media strategy development

Content creation

Analytics and metrics analysis

Facebook Ads Manager

Competitor analysis

Tools

Google Ads

Social media platforms (Facebook, Instagram, TikTok, Twitter)

Job description

As a Social Media Marketing Specialist with a strong background in dropshipping, you will be responsible for developing and executing comprehensive social media strategies across various platforms such as Facebook, Instagram, TikTok, Twitter, and more. Your primary focus will be on driving traffic and sales for our dropshipping stores.Your key responsibilities will include creating and managing high-quality, engaging content customized for each platform, including posts, stories, and ads. You will analyze social media metrics and campaign performance to optimize ROI and engagement. It is essential to stay updated with the latest social media trends, tools, and dropshipping strategies to ensure the success of our campaigns.Collaboration with the design team will be crucial as you work together to create compelling visuals and video content for ads and promotions. You will be responsible for managing ad campaigns on platforms like Facebook Ads Manager and Google Ads, ensuring effective audience targeting and budget utilization.Prompt and professional monitoring and responses to social media inquiries, comments, and reviews will be part of your daily tasks. Conducting competitor analysis to identify new opportunities and growth strategies will also be essential in this role.This is a full-time, permanent position with benefits including health insurance. The work location is in person.,

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