Social Media Manager

Studio Odkhaan; Surat; On-site; INR 420,000 - 750,000; Full time

Job summary

Studio Odkhaan in Surat is seeking a Social Media Manager to lead and grow the studio's and clients' social media presence across platforms. You will plan content calendars, coordinate memes, graphics and campaigns, and optimize posts for reach and brand consistency.

The role requires drafting copy, collaborating with designers, monitoring trends, engaging with audiences, and reporting on performance insights to enhance visibility for brands featured by the studio.

Qualifications

• Proven experience in managing multi-platform social media campaigns.
• Ability to develop and implement a content strategy aligned with brand goals.
• Excellent writing and communication skills.
• Familiarity with social media analytics and performance metrics.
• Creative mindset with trend awareness.
• Ability to manage multiple projects in a fast-paced studio.

Responsibilities

• Plan and execute content calendars for Studio Odkhaan and clients.
• Coordinate meme, graphic, and ad campaigns across platforms.
• Optimize posts for reach, engagement, and brand consistency.
• Draft copy and collaborate with designers and content creators.
• Monitor trends and respond to audience interactions.
• Track key metrics, prepare periodic reports, and adjust strategies.

Skills

Social Media Marketing

Content Strategy

Copywriting

Analytics

Education

Marketing / Communications education

Job description

Company Description

Studio Odkhaan is a creative marketing studio dedicated to showcasing brands and artists through engaging visual and social content. The studio specializes in memes, graphics, ad campaigns, and diverse digital content that highlight unique brand identities. By encouraging audience interaction and user-generated content, Studio Odkhaan builds communities around the brands it promotes. Team members work in a highly creative environment where experimentation with new formats and trends is valued to keep content fresh and relevant.

Role Description

The Social Media Manager is a full-time, on-site role based in Surat, responsible for managing and growing Studio Odkhaan’s and clients’ social media presence across platforms. The role includes planning and executing content calendars, coordinating meme, graphic, and ad campaigns, and optimizing posts for reach, engagement, and brand consistency. Day-to-day tasks involve drafting copy, collaborating with designers and content creators, monitoring trends, responding to audience interactions, and adjusting strategies based on performance insights. The Social Media Manager will also track key metrics, prepare periodic reports, and support campaign brainstorming to enhance visibility for brands and artists featured by the studio.

Qualifications

• Strong skills in Social Media Marketing and Social Media Optimization (SMO) to plan, manage, and grow multi-platform campaigns.
• Ability to develop and implement effective Content Strategy aligned with brand and artist goals.
• Excellent Communication and Writing skills for clear, engaging, and on-brand messaging.
• Familiarity with social media analytics tools and basic understanding of performance metrics.
• Creative mindset with an eye for trends, memes, and visual storytelling.
• Ability to collaborate in a fast-paced studio environment and manage multiple projects simultaneously.
• Prior experience in social media management, digital marketing, or creative agencies is preferred.
• Relevant education in Marketing, Communications, Media, or a related field is beneficial but not mandatory.