Social Media Expert / Marketing Executive

IOT Solutions World; Gurugram District; On-site; INR 300,000 - 540,000; Full time

Job summary

IOT Solutions World is seeking a creative Social Media Expert / Marketing Executive to manage social media activities, craft engaging content and support digital marketing initiatives from its Gurugram location. The role involves coordinating content calendars and collaborating with internal teams on campaigns.

The ideal candidate has strong writing skills, familiarity with YouTube, LinkedIn, Instagram and other platforms, and a basic understanding of digital marketing and analytics.

Qualifications

• Bachelor’s degree preferred; Freshers with relevant skills are welcome.
• Strong written and verbal communication skills.
• Familiarity with social media analytics tools.
• Creativity and willingness to learn.

Responsibilities

• Manage company social media accounts and content calendars.
• Create engaging posts, captions, creatives and short-form content.
• Support YouTube, LinkedIn marketing, employer branding and hiring campaigns.
• Research industry trends, hashtags and engagement strategies.
• Monitor campaign performance and prepare reports.
• Coordinate with internal teams for marketing campaigns and promotions.

Skills

Social media management

Content creation

Digital marketing basics

Communication skills

Analytics

Team coordination

Education

Bachelor’s degree in Marketing/Communications

Tools

YouTube

LinkedIn

Instagram

Facebook

Job description

We are looking for a creative and proactive Social Media Expert / Marketing Executive to manage social media activities, create engaging content and support digital marketing initiatives.

Key Responsibilities

• Manage company social media accounts and content calendars.
• Create engaging posts, captions, creatives and short-form content.
• Support Youtube, LinkedIn marketing, employer branding and hiring campaigns.
• Research industry trends, hashtags and audience engagement strategies.
• Monitor campaign performance and prepare reports.
• Coordinate with internal teams for marketing campaigns and promotional activities.

Required Skills

• Good written and verbal communication skills.
• Knowledge of Youtube, LinkedIn, Instagram, Facebook and other social platforms.
• Basic understanding of digital marketing, content creation and social media analytics.
• Creativity, attention to detail and willingness to learn.
• Bachelor’s degree in Marketing, Communications, Mass Media or a related field preferred. Freshers with relevant skills are welcome to apply.