Skycrest Sports consulting division- Sports Marketing specialist

Job Title: Freelance Sports Marketing Executive - Hockey Tournaments

Location: Hybrid / Pune

Type: Freelance/Contract

We are looking for a passionate and experienced Sports Marketing Executive to join our team on a freelance basis.

Key Responsibilities:

1. Marketing Strategy Development:
   Develop and execute comprehensive marketing strategies to promote hockey tournaments across multiple channels.
   Identify target audiences and create tailored marketing campaigns to maximize reach and engagement.
2. Brand Promotion:
   Enhance the brand visibility of the hockey tournaments through innovative marketing initiatives.
   Collaborate with the creative team to design promotional materials, including posters, social media graphics, and video content.
3. Social Media Management:
   Create and manage content across social media platforms to build excitement and engage with the hockey community.
   Monitor and analyze the performance of social media campaigns, adjusting strategies as needed to optimize results.
4. Event Promotion:
   Plan and execute promotional events, press conferences, and media appearances leading up to the tournaments.
   Work closely with the event management team to ensure seamless execution of marketing activities during the tournaments.
5. Public Relations:
   Manage relationships with media outlets, ensuring coverage of our tournaments in sports publications, online platforms, and television.
   Write press releases, media pitches, and other PR materials to generate buzz around the events.

Qualifications:

1. Proven experience in sports marketing, particularly in organizing and promoting hockey or similar sports tournaments.
2. Strong understanding of sports marketing trends, social media platforms, and digital marketing strategies.
3. Excellent communication, negotiation, and interpersonal skills.
4. Ability to work independently and manage multiple projects simultaneously.
5. Creative thinker with a passion for hockey and sports marketing.
6. Strong organizational skills with attention to detail and the ability to meet deadlines.
7. Familiarity with sponsorship acquisition and relationship management.

Education:
Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field. A master’s degree in a related field is a plus.

What We Offer:

1. Competitive compensation based on experience and project scope.
2. Opportunity to work on a high-profile sports event.
3. Flexibility to work remotely.
4. Chance to showcase your work to a broad audience.

How to Apply:
Interested candidates should submit their resume, portfolio, and a brief cover letter explaining their suitability for the project to skycrestconsultancy@gmail.com. Please include “Freelance Sports Marketing Specialist - Field Hockey Tournament” in the subject line of your email.

This job description aims to attract qualified candidates by clearly outlining the responsibilities, qualifications, and benefits of the role while providing a compelling overview of the project.