Senior Technical Developer- Sales Force Marketing Cloud (SFMC)

Beghou Consulting; Pune District; On-site; INR 8,00,000 - 12,00,000; Full time

Job summary

A marketing technology firm in Pune is seeking a Full Stack Developer to design, develop, and implement solutions within marketing technology platforms. Candidates should have 4+ years of experience with marketing automation, API integration, and proficiency in programming languages such as PHP and SQL. This role offers a collaborative environment promoting professional growth.

Qualifications

• Minimum of 4 years of experience in marketing technology development.
• Strong experience with SQL and data modeling.
• Proficient in PHP, JavaScript, jQuery, AMPscript.

Responsibilities

• Design, develop, and implement marketing technology solutions.
• Integrate existing data sources with marketing platforms.
• Develop responsive email templates and landing pages.

Skills

Full Stack Development

API Integration

Scripting Languages (SFMC AMPScript, SSJS)

Troubleshooting

Responsive Email Template Development

SQL

PHP

JavaScript

Tools

Salesforce Marketing Cloud

Marketo

HTML/CSS

Job description

Overview

You will play a key role in designing, developing, and deploying AI solutions tailored to pharmaceutical clients. You will collaborate with cross-functional teams including data scientists, business consultants, and software developers to translate complex life sciences challenges into AI-driven innovations

Responsibilities

• This position requires a Full Stack Developer specializing in designing, developing, and implementing solutions within marketing technology platforms to support marketing automation, email campaigns, customer journeys, websites and other digital marketing initiatives. Preferred familiarity with CDPs and platform integration using APIs. You will collaborate with cross-functional teams to design, develop and implement solutions to meet business requirements and optimize customer engagement.
• Ability to seamlessly integrate existing data sources with marketing technology platforms for efficient data transfer and synchronization.
• Proficiency in scripting languages (e.g. SFMC AMPScript, Marketo s Velocity, SSJS).
• Knowledge of Marketing Cloud architecture, schema, and configuration.
• API Knowledge: Proficiency in utilizing marketing platform APIs for data migration, system integration, and automation.
• Experience coding PHP, JavaScript, jQuery, SSJS, SQL and HTML/CSS.
• Ability to troubleshoot and resolve technical issues with marketing technology platforms.
• Develop and implement integrated marketing automation solutions leveraging different platforms.
• Preference is with SFMC, but an ideal candidate would have experience with Adobe s Marketo.
• Collaborate with cross-functional teams to design and deliver solutions that meet business requirements.
• Ensure data quality and maintain data governance standards across multiple platforms.
• Define and implement data integration strategies for importing and exporting data into/out of multiple platforms.
• Develop and implement responsive, dynamic, and personalized email templates and landing pages.
• Stay up to date with the latest marketing platform features, releases, and trends in digital marketing and email marketing.
• Ability to perform UAT, troubleshoot, and fix bugs

Qualifications

• Minimum of 4 years of experience in marketing technology development and implementation
• SQL, Data Modeling & Data views: Should be comfortable working with databases and have a good understanding of SQL (Structured Query Language), manipulating data within a data model.
• Experience and knowledge using either Salesforce Marketing Cloud or Marketo s various modules to build triggered marketings campaigns (e.g SFMC s Email Studio, Journey Builder, Mobile Studio, Content Builder and Cloud Pages).
• Strong Understanding of marketing automation concepts. Identifying and resolving issues that may arise during the development and implementation of journey campaigns, which includes diagnosing errors, debugging code, and ensuring proper functionality.
• Proficient in PHP, JavaScript, jQuery, SSJS, AMPscript, SQL and HTML/CSS.
• Strong experience in developing responsive email templates and landing pages.
• Familiarity with marketing automation, CRM systems, CDPs and sales and marketing processes
• Excellent problem-solving skills and attention to detail
• Strong written and verbal communication, project management, and collaboration skills

What you should know

We treat our employees with respect and appreciation, not only for what they do but who they are.

We value the many talents and abilities of our employees and promote a supportive, collaborative, and dynamic work environment that encourages both professional and personal growth.

You will have the opportunity to work with and learn from all levels in the organization, allowing everyone to work together to develop, achieve, and succeed with every project.

We have had steady growth throughout our history because the people we hire are committed not only to delivering quality results for our clients but also to becoming leaders in sales and marketing analytics.