Senior - Software Engineer MarTech (Adobe Journey Optimizer)

Bread Financial Global Solutions India; Bengaluru; Hybrid; INR 3,000,000 - 7,000,000; Full time

Job summary

Bread Financial is seeking a Senior Software Engineer to blend software engineering with marketing automation, delivering personalized omnichannel customer journeys. The role focuses on full stack development, UI/UX improvements, and mentoring engineers across teams in Bengaluru.

Responsibilities include designing scalable software, leading code reviews, and ensuring high-quality applications. Hybrid work environment with emphasis on collaboration and modern tech stacks.

Qualifications

• Bachelor's degree or equivalent in CS or related field.
• 1 cloud certification (AWS/Azure/GCP).
• 5-8 years in full stack development across SDLC.

Responsibilities

• Implement technology solutions across the SDLC with high quality.
• Lead code reviews and optimize performance for scalability.
• Design complex software aligned with business goals.
• Mentor junior engineers and collaborate across teams.
• Drive UI/UX enhancements and real-time personalization.

Skills

Agile Methodology

DevOps

Java

JavaScript

Azure Functions

Azure SQL

Full Stack Development

AWS Development

React.js

Angular

Flutter SDK

Education

Bachelor's Degree in Computer Science

AWS Cloud Practitioner / Azure Fundamentals / Google Cloud Digital Leader

5-8 years experience in Full Stack / UI/UX engineering

Tools

Adobe Journey Optimizer

Github

Copilot

Job description

Every career journey is personal. That's why we empower you with the tools and support to create your own success story.

Be challenged. Be heard. Be valued. Be you ... be here.

Job Summary

This role requires a blend of software engineering and marketing automation expertise, with a focus on designing and delivering personalized omnichannel customer journeys. The Senior Software Engineer is responsible for developing and enhancing financial technology solutions by translating requirements into functional software. Engineers in this role actively participate in coding, testing, and code reviews while improving applications and processes for scalability and efficiency. This role involves, working independently to identify issues or defects that may arise from system enhancements that would reduce the quality of a product. This role requires implementing full stack development efforts across the SDLC, improving frontend, backend, and UI/UX components. This position also involves mentoring Associate Software Engineers and Software Engineers and collaborating across teams to deliver high-quality solutions.

Essential Job Functions

• Utilize the software development lifecycle to implement technology solutions that create and enhance applications. Translate requirements into technical designs and application code. Develop design specs, including UI layouts, and convert them into functioning components. Provide technical on‑call escalation and guidance as needed to the on‑call developer(s). - (15%)
• Create and execute unit tests to ensure issues are proactively identified. Analyze and review code to identify causes of errors and defects and remediate known errors. Define and enforce relevant code standards. Estimate and size work based on high‑level requirements. Continuously improve applications and processes for quality, efficiency, and user experience - (15%)
• Design and lead the development of complex software solutions, ensuring alignment with business goals. Oversee the software development lifecycle, ensuring quality and timeliness, conduct code reviews to maintain software integrity - (15%)
• Optimize system performance and scalability through modern frameworks. Lead code reviews and testing practices. Resolve system defects and bottlenecks to ensure reliability and scalability - (15%)
• Strategize UI/UX enhancements to improve user experience. Collaborate with design and development teams to create intuitive interfaces. Gather and analyze user feedback to drive usability improvements - (15%)
• Cultivate relationships across roles and organizations to maximize collaboration, partnership, and efficiency. Provide peer coaching and feedback formally and informally. Strive to influence the team to generate support to achieve desired business outcomes. Request and utilize feedback to foster personal development - (15%)
• Proficient in at least two and ideally three programming languages and develop or maintain at least three applications. Work autonomously, providing technical supervision to peers while demonstrating appreciable business knowledge within the general financial services and marketing domains. Ability to drive projects within the team initiatives such as Github, Copilot or AWS Migration. - (10%)

Minimum Qualifications

• Bachelor's Degree in Computer Science or related field of study or equivalent, relevant work experience
• 1 cloud certification- AWS cloud practitioner, Microsoft Azure Fundamentals or Google Cloud- Cloud Digital Leader
• 5-8 years of work experience in related field (Software Development Life Cycle across Full Stack, Frontend and Backend Development and UI / UX engineering)

Preferred Qualifications

• 8+ years years related work experience
• Adobe Journey Optimizer (AJO) journey design and orchestration
• Event-driven customer journeys and real‑time personalization
• REST API integrations and custom action development
• JSON payload design and third‑party system integrations
• Offer Decisioning, eligibility rules, and personalization strategies
• Adobe Experience Platform Expression Language for dynamic content and messaging
• Email, SMS, Push Notification, and cross‑channel campaign execution
• Adobe Certified Expert - Adobe Journey Optimizer Developer

Skills

• Agile Methodology
• DevOps
• Java (Programming Language)
• JavaScript
• Microsoft Azure Functions
• Microsoft Azure SQL
• Full Stack Development
• AWS Development
• React.js
• Angular
• Flutter Software Development Kit (SDK)

Reports To

Manager and above

Direct Reports

0

Work Environment

Normal office environment, hybrid.

Other Duties

This job description is illustrative of the types of duties typically performed by this job. It is not intended to be an exhaustive listing of each and every essential function of the job. Because job content may change from time to time, the Company reserves the right to add and/or delete essential functions from this job at any time.

About Bread Financial

At Bread Financial, you'll have the opportunity to grow your career, give back t