Senior Marketing Manager

Rialtic; Hyderabad; On-site; INR 2,500,000 - 4,200,000; Full time

Job summary

Rialtic in Hyderabad seeks a Senior Marketing Manager to shape GTM strategy for healthcare payment technologies, blending strategic thinking with hands-on execution across lifecycle marketing, market intelligence and content marketing. The role translates US payer/provider ecosystems into compelling stories to drive adoption and revenue.

You will lead content development, SEO/GEO initiatives, and sales enablement, while analyzing market trends and competitive insights to strengthen brand

Qualifications

• 8–12 years of B2B marketing experience with strong product marketing exposure.
• Understanding of the U.S. healthcare industry, payer and provider ecosystems.
• Strong content writing skills and ability to simplify healthcare technology.

Responsibilities

• Shape GTM strategy, positioning, and messaging for products and solutions.
• Create B2B content (blogs, case studies, white papers, thought leadership).
• Analyze market trends, customer insights, and competitive intelligence to identify needs and growth opportunities.
• Develop sales enablement materials to communicate product value and differentiation.

Skills

B2B marketing

Product marketing

Content writing

SEO

Digital marketing

Project management

Market research

Communication skills

Job description

Role Overview

We are looking for a Senior Marketing Manager who combines strategic thinking with hands-on execution. You will contribute to product marketing initiatives across the lifecycle, from market intelligence and GTM strategy to content marketing. The ideal candidate understands the U.S. healthcare ecosystem, particularly payer and provider organizations, and can translate complex healthcare technology into compelling, differentiated stories.

Key Responsibilities

• Shape GTM strategy, positioning, and messaging for products and solutions.
• Create B2B content, including blogs, case studies, white papers, and thought leadership.
• Analyze market trends, customer insights, and competitive intelligence to identify customer needs, competitive gaps, and growth opportunities.
• Develop sales enablement materials that help Sales effectively communicate product value, differentiation, and use cases.
• Manage analyst relations through briefings, RFI responses, and ongoing engagement to strengthen market visibility and credibility.

Qualifications & Experience

• 8–12 years of B2B marketing experience, with strong product marketing exposure.
• Understanding of the U.S. healthcare industry, particularly payer and provider ecosystems.
• Strong content writing skills with the ability to simplify complex healthcare technology.
• Working knowledge of SEO and GEO, with hands‑on digital marketing execution experience.
• Strong project management and problem‑solving skills.

Why Join Rialtic

• Be part of a high-growth healthcare technology company transforming payment accuracy.
• Own high‑visibility marketing initiatives with a direct impact on brand and revenue growth.
• Help shape the category and narrative around the next generation of payment accuracy.

About Rialtic

Rialtic is transforming healthcare payments with governance-native, agentic AI solutions that make them more accurate and transparent. Its payment accuracy platform combines rules-based precision with real-time AI intelligence to help reduce medical costs and administrative burden. Founded in 2020 in Atlanta and merged with Exponential AI in 2026, Rialtic is backed by a dedicated R&D center in Hyderabad and deployed across leading U.S. health plans and systems. For more information, visit