Senior Graphic Designer

Weekday AI (YC W21); New Delhi; On-site; INR 1,000,000 - 9,000,000; Full time

Job summary

Weekday AI, a YC W21-backed company, in New Delhi invites a Senior Designer to lead visual design across social media and digital platforms. You will shape visual identities, craft engaging campaigns, mentor designers, and ensure high-quality outputs aligned with brand objectives and evolving social media trends.

The ideal candidate will combine strategic thinking with leadership, attention to detail, and the ability to manage multiple brands and stakeholders in a fast-paced environment.

Qualifications

• Bachelor's degree in Design, Visual Communication, Fine Arts, or related discipline.
• 4–7 years of experience in social media design, digital marketing, branding, or related field.
• Strong portfolio showing social media campaigns, branding, digital content, and visual storytelling.

Responsibilities

• Lead, mentor, and support the design team while managing day-to-day creative output.
• Conceptualise and execute visual content for Instagram, LinkedIn, Facebook, X, YouTube, and other digital platforms.
• Develop creative strategies and campaign directions for brands across diverse industries.
• Create engaging social media creatives, digital campaigns, brand assets, and marketing content.
• Ensure consistency in brand identity and visual language across client accounts.
• Review work, provide feedback, and maintain design quality.
• Collaborate with Account Managers, Content Writers, Strategists, and stakeholders to deliver campaigns.
• Stay updated on social media trends and platform best practices.
• Manage multiple brands and projects with timely delivery and quality.
• Present concepts and rationale to internal teams and clients.
• Contribute to campaign ideation, pitches, and new business proposals.
• Develop innovative design solutions to improve engagement and visibility.
• Support quality control to meet brand and platform requirements.

Skills

Visual design

Social media design

Branding

Leadership

Project management

Stakeholder management

Creative thinking

Communication

Education

Bachelor's degree in Design/Visual Communication/Fine Arts

Tools

Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Figma

Canva

Job description

Job Description:

𝗧𝗁𝗂𝘀 𝗿𝗈𝗅𝗂 𝗎 𝗑??

Salary range: Rs 1000000 - Rs 9000000 (ie INR 1-9 LPA)

Experience: 4+ yrs

Location: New Delhi, Delhi, India

Job Type: Full-time

We are looking for a creative and strategicSenior Designerto lead visual design across social media and digital platforms. The role will involve shaping visual identities, developing engaging creative campaigns, mentoring designers, and ensuring consistently high-quality creative output aligned with brand objectives and evolving social media trends.

The ideal candidate will combine strong creative thinking and visual storytelling with leadership skills, attention to detail, and the ability to manage multiple brands, projects, and stakeholders in a fast-paced environment.

Key Responsibilities

• Lead, mentor, and support the design team while managing day-to-day creative output.
• Conceptualise and execute compelling visual content forInstagram, LinkedIn, Facebook, X, YouTube, and other digital platforms.
• Develop creative strategies, visual storytelling concepts, and campaign directions for brands across diverse industries.
• Create engaging social media creatives, digital campaigns, brand assets, and marketing content.
• Ensure consistency inbrand identity, visual language, design quality, and messagingacross client accounts.
• Review creative work, provide constructive feedback, and maintain high standards of design excellence.
• Collaborate with Account Managers, Content Writers, Strategists, and other stakeholders to deliver integrated campaigns.
• Stay updated onsocial media trends, design innovations, emerging formats, and platform best practices.
• Manage multiple brands and projects simultaneously while ensuring timely delivery and consistent quality.
• Present creative concepts, design directions, and creative rationale to internal teams and clients when required.
• Contribute to campaign ideation, creative pitches, presentations, and new business proposals.
• Develop innovative design solutions that improve audience engagement and brand visibility.
• Support creative quality control and ensure deliverables meet brand and platform requirements.

What Makes You a Great Fit

• Bachelors degree inDesign, Visual Communication, Fine Arts, or a related discipline.
• 4–7 years of experiencein social media design, digital marketing, creative agencies, branding, or a related field.
• Strong portfolio demonstratingsocial media campaigns, branding, digital content, and visual storytelling.
• Advanced proficiency inAdobe Creative Suite, particularly Photoshop, Illustrator, and InDesign.
• Strong working knowledge ofFigma and Canva.
• Proven experience leading, mentoring, or managing a design team.
• Strong understanding of social media trends, platform-specific creative formats, and audience engagement.
• Experience managingmultiple brands and client-facing creative projectswill be an advantage.
• Prior experience in PR, social media, branding, integrated marketing, or creative agencies is preferred.
• Understanding ofperformance marketing creatives and content optimisationis desirable.
• Knowledge of motion graphics, video editing, and animation tools will be an added advantage.
• Strong creative thinking, visual storytelling, and conceptualisation skills.
• Excellent attention to detail with a strong commitment to design quality and brand consistency.
• Strong communication, project management, and stakeholder-management skills.
• Ability to work effectively in a fast-paced environment while managing competing priorities.
• Proactive leadership style with the ability to inspire, mentor, and elevate creative teams.