Overview
Position: Senior Copywriter
Location: Vadodara
No. of Vacancy(ies): 01
Experience: 2-4 yrs
Job Description
Skills and Responsibilities
- Collaborate with Client Servicing to understand client requirements and interpret briefs with strategic clarity.
- Translate brand and marketing objectives into creative concepts that resonate.
- Lead ideation sessions with the creative team to brainstorm compelling, original ideas.
- Present concepts and strategic thinking to Creative Heads and Art Directors for feedback and alignment.
- Write clear, persuasive, and brand-aligned messaging across print, digital, social, TV, OOH, and radio.
- Develop scripts for commercials, corporate films, explainer videos, and branded content.
- Create slogans, taglines, and thematic frameworks that enhance brand recall.
- Edit and refine content to maintain quality, consistency, and grammatical accuracy.
- Incorporate feedback from clients and internal stakeholders with maturity and precision.
- Work in sync with designers and art teams to align copy with visuals and design direction.
- Oversee junior writers output, guide their development, and ensure team delivery quality.
- Present concepts, rationales, and creative directions to clients confidently and convincingly.
- Collaborate during the feedback loop to ensure smooth revisions and timely delivery.
- Stay updated on branding, advertising, and cultural trends to keep the work fresh and relevant.
- Bring innovative thinking to campaigns, tapping into new formats and storytelling techniques.
Education
Education: Graduation
- Job Function: Advertising/PR/Events
- Industry: Media, Entertainment, Advertising & Related Services (Other Media, Entertainment & Advertising)