Senior Content Writer/Copywriter

The Creators Index; Mumbai; Presencial; INR 600.000 - 900.000; Jornada completa

Descripción de la vacante

The Creators Index in Mumbai, India, is seeking a seasoned content writer to craft SEO-friendly articles, explainers and evergreen content.

You will collaborate with an SEO agency, create social copy for Instagram and LinkedIn, and develop campaigns and newsletters.

This role rewards strong research, a knack for engaging headlines, and the ability to manage multiple formats independently.

Formación

• 3–5 years of experience in content writing, SEO, copywriting or digital publishing.
• Excellent writing skills across long-form articles, advertisements, newsletters and social media.
• Strong understanding of SEO, search intent, content optimisation and digital audience behaviour.
• Ability to write creative hooks, engaging headlines and effective campaign copy.
• Familiarity with Ahrefs, Google Search Console, WordPress, GA4 and Beehiiv is desirable.
• Strong research skills, industry awareness, creativity and attention to detail.
• Ability to manage multiple content formats and deliver independently.

Responsabilidades

• Write thoroughly researched, SEO-friendly articles, explainers and evergreen content based on assigned topics and keywords.
• Coordinate regularly with the SEO agency to implement content recommendations, improve existing articles and optimise search performance.
• Write engaging social media copy, Instagram carousel content, reel hooks, scripts and LinkedIn posts.
• Develop compelling advertising copy, headlines, CTAs and creative variations for campaigns, workshops and digital tools.
• Write and improve newsletters, including subject lines, storytelling, content structure and reader engagement.
• Create website copy, landing-page content, promotional messaging and other communication materials.
• Repurpose editorial articles, interviews and reports into effective content across platforms.
• Actively follow Instagram, YouTube, LinkedIn, X and industry trends to identify timely content opportunities.
• Collaborate with editorial, growth, social media and design teams to deliver quality content on time.

Conocimientos

SEO writing

Long-form writing

Copywriting

Social media copy

Research skills

Herramientas

WordPress

Ahrefs

Google Search Console

Beehiiv

Descripción del empleo

• Write thoroughly researched, SEO-friendly articles, explainers and evergreen content based on assigned topics and keywords.
• Coordinate regularly with the SEO agency to implement content recommendations, improve existing articles and optimise search performance.
• Write engaging social media copy, Instagram carousel content, reel hooks, scripts and LinkedIn posts.
• Develop compelling advertising copy, headlines, CTAs and creative variations for campaigns, workshops and digital tools.
• Write and improve newsletters, including subject lines, storytelling, content structure and reader engagement.
• Create website copy, landing-page content, promotional messaging and other communication materials.
• Repurpose editorial articles, interviews and reports into effective content across platforms.
• Actively follow Instagram, YouTube, LinkedIn, X and industry trends to identify timely content opportunities.
• Collaborate with editorial, growth, social media and design teams to deliver quality content on time.

Requirements

• 3–5 years of experience in content writing, SEO, copywriting or digital publishing.
• Excellent writing skills across long-form articles, advertisements, newsletters and social media.
• Strong understanding of SEO, search intent, content optimisation and digital audience behaviour.
• Ability to write creative hooks, engaging headlines and effective campaign copy.
• Familiarity with Ahrefs, Google Search Console, WordPress, GA4 and Beehiiv is desirable.
• Strong research skills, industry awareness, creativity and attention to detail.
• Ability to manage multiple content formats and deliver independently.