Senior Business Analyst

Citigroup Inc.; Bengaluru; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Citigroup Inc. is looking for an experienced data analytics professional to work with the TTS Analytics team in Bengaluru, India. This full-time position involves providing insights that drive acquisitions and revenue growth across various functions.

The ideal candidate should have a Master’s Degree and 5-8 years of experience in data analytics, especially in marketing analytics. Skills in SQL, Python, and Tableau are essential for success in this role, which includes building predictive models and optimizing business strategies.

Qualifications

• 5-8 years of experience in data analytics.
• Experience with sales/marketing strategy optimization.
• Proficient in converting business problems into analytical tasks.

Responsibilities

• Provide analytical insights to drive acquisitions and revenue growth.
• Build predictive models using big data tools and machine learning.
• Identify business opportunities and convert problems into analytical frameworks.

Skills

Data analytics

Marketing analytics

Machine Learning

SQL

Python

Pyspark

Tableau

Education

Master’s Degree

Tools

Tableau

MS Excel

PowerPoint

Job description

• The TTS Analytics team provides analytical insights to the Product, Pricing, Client Experience and Sales functions within the global Treasury & Trade Services business. The team works on business problems focused on driving acquisitions, cross-sell, revenue growth & improvements in client experience.

• The team extracts relevant insights, identifies business opportunities, converts business problems into analytical frameworks, uses big data tools and machine learning algorithms to build predictive models & other solutions, and designs go-to-market strategies for a huge variety of business problems.

QUALIFICATIONS

Experience

• Master’s Degree (preferred) with 5-8 years of experience in data analytics

• Must have

  • Marketing analytics experience

  • Experience on business problems around sales/marketing strategy optimization, pricing optimization, client experience, cross-sell and retention

  • Experience across different analytical methods like hypothesis testing, segmentation, time series forecasting, test vs. control comparison etc.

  • Predictive modeling using Machine Learning

Good to have

• Experience in financial services

• Experience working with data from different sources and of different complexity

• Experience with unstructured data analysis, e.g. call transcripts, using Natural language Processing (NLP)/ Text Mining

Skills

Analytical Skills

• Strong logical reasoning and problem solving ability

• Proficient in converting business problems into analytical tasks, and analytical findings into business insights

• Proficient in formulating analytical methodology, identifying trends and patterns with data

• Has the ability to work hands-on to retrieve and manipulate data from big data environments

Tools and Platforms

• Proficient in Python, Pyspark , SQL

• Proficient in Tableau, MS Excel, PowerPoint

• Experience in Pyspark, SQL & Python

• Experience in data visualization tools like Tableau

• Data science and Machine learning concepts understanding and experience is a plus

Soft Skills

• Ability to identify, clearly articulate and solve complex business problems and present them to the management in a structured and simpler form

• Should have excellent communication and inter-personal skills

• Story telling ~ Some part in Dashboarding ~ 10%

• Strong process/project management skills

• Ability to coach and mentor juniors

• Contribute to organizational initiatives in wide ranging areas including competency development, training, organizational building activities etc.

Job Family Group

Decision Management

Job Family

Business Analysis

Time Type

Full time

Most Relevant Skills

Please see the requirements listed above.

Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

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