Sales Associate (Solar Solutions)

HeadsupB2B; New Delhi; On-site; INR 4,50,000 - 6,75,000; Full time

Job summary

A renewable energy firm in New Delhi is seeking a Sales Associate to drive regional sales and field-level business development for solar components. The ideal candidate will have a diploma or degree in engineering or a related field, along with strong communication skills and basic technical knowledge of solar products. This is a target-oriented role requiring local market engagement and the ability to maintain partner relationships. Competitive compensation and opportunities for career growth await the right candidate.

Qualifications

• Basic knowledge of solar panels, inverters, and batteries.
• Strong communication and relationship-building skills.
• Target-oriented and disciplined in follow-ups.

Responsibilities

• Identify and onboard EPCs and solar dealers.
• Promote solar products to partners and clients.
• Conduct cold calls for lead generation.
• Participate in exhibitions and vendor meets.

Skills

Basic knowledge of solar panels

Knowledge of inverters

Understanding of DC cables

Awareness of government solar schemes

Proficient in Excel

Proficient in CRM

Strong communication skills

Relationship-building skills

Target-oriented

Team-oriented

Education

Diploma or Graduate in Electrical/Mechanical Engineering

Bcom/Bsc in a related field

Tools

CRM software

Excel

Job description

Company Overview

Headsup B2B is revolutionising the raw materials marketplace by making procurement easy. We specialise in fulfilling, financing, and streamlining supply chains to offer high-quality biomass and briquettes at competitive prices. Our focus is on promoting sustainable energy solutions by supporting the biomass sector. Join us in driving growth and innovation in renewable energy and contributing to a greener future.

Ready to make your mark? Join us and let's build something amazing together!

Sales Associate Role

The Sales Associate at Headsup B2B is responsible for regional sales and field-level business development for solar components, including modules, inverters, DC cables, batteries, and other BOS products. This target-oriented field sales role requires local market knowledge and consistent partner engagement. Responsibilities involve working with EPCs, dealers, and distributors to promote sales, handle product discussions, and assist in proposal development.

Responsibilities

• Channel Sales and Partner Support:
  • Identify and onboard EPCs, solar dealers, and regional distributors
  • Share product information, pricing, and support order generation
  • Maintain relationships through regular follow-ups and technical coordination
  • Track and report partner performance, order pipelines, and follow-up outcomes
• Product Sales and Field Visits:
  • Promote Headsup B2B solar products to partners and local clients
  • Conduct field visits to understand dealer requirements and resolve ground-level queries
  • Provide first-hand support to channel partners
  • Distribute updated brochures, pricing sheets, and liaise with internal teams for order fulfillment
  • Collect field feedback on demand, competitor pricing, and partner experiences
• Lead Generation and Outreach:
  • Identify leads from local solar schemes
  • Conduct cold calls to introduce Headsup B2B’s product offerings
  • Qualify leads based on their project pipeline, purchasing intent, and scheme participation
  • Maintain a structured follow-up schedule and lead tracker updates
• Market Development and Lead Tracking:
  • Explore new partner opportunities in untapped areas
  • Maintain updated lead trackers and follow-up logs
  • Participate in local exhibitions, vendor meets, and awareness drives
  • Provide regional market intelligence including demand mapping and competitor positioning

Educational Qualification

• Diploma or Graduate in Electrical/Mechanical Engineering
• Bcom/Bsc in a related field

Skills

Technical:

• Basic knowledge of solar panels, inverters, DC cables, and lithium batteries
• Awareness of government and rooftop solar schemes
• Coordination in proposal preparation and quotes
• Proficient in Excel, CRM, and digital communication tools

Behavioural:

• Strong communication and relationship-building skills
• Target-oriented and consistent in follow-ups
• Team-oriented with reporting discipline