Retail Sales Executive

Lenskart; Varanasi; On-site; INR 200,000 - 320,000; Full time

Job summary

Lenskart is seeking a Sales Associate to deliver exceptional customer experience in-store, guiding customers to eyewear options and promoting free eye checks. You will support stock maintenance, POS transactions, and elevate service quality to drive store revenue.

The role requires strong communication, a customer-first attitude, and the ability to work in a fast-paced retail environment. 12th pass is mandatory; graduates preferred.

Qualifications

• 12th pass mandatory; graduations preferred.
• Strong communication and active listening to understand customer needs.
• Ability to multitask and adapt in a dynamic store environment.
• Customer-centric mindset with a focus on satisfaction.
• Basic understanding of POS systems to process transactions efficiently.

Responsibilities

• Greet and welcome walk-in customers and guide them toward the clinic or lenses.
• Assist in stocktakes, maintain store standards, and support day-to-day operations.
• Ensure accurate transactions using the POS system and resolve customer issues.
• Drive customer satisfaction and optimize product recommendations to meet sales targets.
• Present optimal product selections based on customer needs and promoted services.

Skills

Customer focus

Communication

POS knowledge

Education

12th pass

Graduation preferred

Tools

POS system

Job description

Reporting to Store Manager
Skip Level Areas Operations Manager

About the Role

Sales Associate is responsible for providing the best customer experience in the stores by providing high standards of selling services to Lenskart customers. He/she plays a pivotal role in driving the revenue achieved by the store.

Responsibilities

Activities expected to be performed by a Lenskart Sales Associate

• Sales Associate is expected to greet and welcome all walk-in customers and guide them toward the clinic, promoting the free eye check-up
• He/she will be involved in stocktakes, maintaining sales floor standards, and other day-to-day tasks to deliver the best shopping experience to the customers
• He/she must possess a basic understanding of the POS system to ensure that the transactions are processed effectively
• Customer focus
• He/she must be dedicated to customer satisfaction and must go beyond his means to resolve any concerns that the customer has
• With the information received from the Optometrist and the customer, he/she will present the customer with an optimal selection of products. This opportunity may be used to strike a conversation and convert it into sales
• He/she is expected to understand the unstated needs of the customer, ask relevant questions, and pick the right time to pitch the recommended solutions

Product recommendation

• Sales Associate is expected to achieve the assigned target for sales, eye-test conversion, and returns. He/she must follow all assigned SOPs diligently
• Post making the sale, he/she is responsible for coordinating with the customer for product pick- up, after receiving due communication from the warehouse. He/she will verify the accuracy of the lenses fitted before handing over the product to the customer. In case of returns, he/she is expected to understand the reason and try to resolve the same to control the return percentage

Achieving sales targets & SOP adherence

• He/she is expected to maintain Lenskart standards of hygiene in the store with respect to the overall display, frames, instruments, and other store equipment by cleaning them regularly
• He/she must ensure the security of all Lenskart equipment and ensure there is no shortage of stock units or damage in the store
• Store upkeep & maintenance

Personal attributes & competencies

Minimum qualification: 12th pass; Graduates preferred

• Ability to build rapport and trusting relationships
• Ability to understand unstated needs of the customer and offer solutions
• Clear articulation and active listening skills
• Ability to adapt to changing environment and openness to learn
• Proactive task ownership, result-orientation, and customer-orientation
• Ability to multitask and organize activities based on priority .