Quality Auditing Analyst

8102 ASOL-Mumbai STPI Company; Mumbai; On-site; INR 600,000 - 900,000; Full time

Job summary

Accenture in Mumbai is hiring a Quality Auditing Analyst for Marketing Operations to craft and test HTML email templates. You will ensure rendering across clients and devices, perform QA checks, and support campaigns with data-driven optimization.

The role requires a graduation, strong HTML knowledge, and experience with marketing automation platforms like Braze or similar, plus email testing and problem-solving skills to deliver reliable campaigns.

Qualifications

• HTML coding proficiency including hand-coding responsive emails
• Experience with Braze or similar marketing automation platform for emails
• Familiarity with email testing tools and rendering issues across clients/devices
• Strong attention to detail and ability to perform quality checks on email content
• Good troubleshooting skills to resolve email rendering and coding issues

Responsibilities

• Create, modify and test HTML templates and content in Marketing Automation platforms to ensure cross-client compatibility
• Perform thorough quality checks on email templates, dynamic content and landing pages
• Troubleshoot rendering issues across email clients and devices
• Conduct email campaign testing (A/B where applicable) to optimize deliverability and engagement
• Ensure campaigns adhere to best practices, privacy regulations and anti-spam standards
• Document coding guidelines and QA processes for team knowledge sharing
• Collaborate with project manager and dev teams to implement email templates and resolve issues
• Maintain reports and data hygiene for client and leadership visibility
• Stay updated with latest email marketing trends and technologies

Skills

HTML coding

Braze experience

Email testing

Quality assurance

Troubleshooting

Education

Any Graduation

Tools

Salesforce Marketing Cloud

Adobe

Job description

Skill required: Marketing Operations - Hyper Text Markup Language (HTML) Designation: Quality Auditing Analyst Qualifications:Any Graduation Years of Experience:3 to 5 years

About Accenture Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com

What would you do?

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Set of markup symbols or codes inserted in a file intended for display on a World Wide Web browser page. It describes the structure of text-based information in a document by denoting certain text as links, headings, paragraphs and lists as well as to supplement that text with interactive forms, embedded images and other objects--typically for developing web pages.

What are we looking for?

Education: Any graduate

Must Have Skills

• Proficiency in HTML: Strong knowledge of HTML coding, including the ability to hand-code responsive emails that render correctly on various devices and email clients.
• Marketing platform experience: Experience in working with Braze or a similar marketing automation platform for building and deploying email campaigns.
• Email Testing: Familiarity with email testing tools and techniques to identify and address rendering issues across different email clients and devices.
• Quality Assurance: Excellent attention to detail and the ability to perform thorough quality checks on email content to ensure accuracy and functionality.
• Problem-Solving: Strong troubleshooting skills to diagnose and resolve technical issues related to email rendering and coding.

Good To Have Skills

• CSS and JavaScript: Basic knowledge of CSS (Cascading Style Sheets) and JavaScript for enhancing email templates with interactivity and dynamic elements along with knowledge of personalization scripting like AMPscripts, Server-side Java script etc.
• Email Design: Understanding of email design principles and the ability to create visually appealing and engaging email templates.
• Marketing Automation: Familiarity with marketing automation concepts and strategies to optimize email campaigns and customer journeys.
• Coding Best Practices: Knowledge of coding best practices, email deliverability, and anti-spam measures to ensure optimal email performance.

Roles and Responsibilities

• HTML Coding: Create, modify, and test HTML templates and email content in Marketing Automation platforms like Salesforce Marketing Cloud. Adobe etc. to ensure they display correctly and consistently across various email clients and devices.
• Quality Assurance: Perform thorough quality checks on email templates, dynamic content, and landing pages to verify the accuracy of content, links, and dynamic personalization.
• Email Rendering: Troubleshoot and fix rendering issues that may occur in different email clients (e.g., Outlook, Gmail, Apple Mail) and various devices (desktop, mobile, tablets).
• Email Testing: Conduct comprehensive testing of email campaigns, including A/B testing, to optimize deliverability and engagement.
• Compliance and Best Practices: Ensure email campaigns adhere to email marketing best practices, data privacy regulations, and anti-spam laws.
• Collaboration: Work closely with the project manager and development teams to implement email templates and troubleshoot technical issues.
• Documentation: Maintain detailed documentation of email templates, coding guidelines, and QA processes to ensure consistency and knowledge sharing within the team.
• Continuous Improvement: Stay up to date with the latest trends, technologies, and email marketing best practices to continually improve the quality and effectiveness of email campaigns.
• Work Orchestration and Data hygiene:
  • Fully understand ticketing/request management tool and accurately record updates, data points, timestamps etc. to provide seamless experience to both internal and external stakeholders.
  • Adhere to all Desktop Procedures (DTPs) / Standard Operating Procedures (SOP) along with checklist and other important process document to carry out all required tasks.
  • Complete all required reports so that accurate numbers are reported to both client and leadership

Any Graduation About Accenture Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com

Equal Employment Opportunity Statement

We believe that no one should be discriminated against because of their differences.All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, military veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by applicable law.Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. Bring your incredible skills and join our global team of innovators. We come together from different backgrounds across the world and work with the latest technologies to create value and growth for our clients. With us, you’ll continue to learn and grow so you can advance in your career. Your personal dreams and ambitions are just as important to us; that’s why we offer support any way we can—when you thrive, we all thrive. Explore your next step at Accenture Belong. Grow. Thrive. Join agreat place to work for reinventors who drive meaningful change for our clients, communities, and the world. Wo rld. Explore your next step at Accenture