Public Relations & Corporate Communications Manager

Shree Shakti School of Innovation; Banaskantha; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

Shree Shakti School of Innovation seeks an experienced PR and communications professional to manage media relations, strengthen organisational visibility and support effective communication with institutional stakeholders.

The role requires strong media networking, excellent drafting, professional judgment and the ability to manage communications from planning through execution. Collaboration with leadership and internal teams is essential to ensure consistent messaging and credible publicity.

Qualifications

• Bachelor’s or postgraduate qualification in Mass Communication, Journalism, Public Relations or related discipline.
• 5–8 years of relevant experience in public relations, media relations or corporate communications.
• Established relationships with relevant media professionals.
• Excellent written and spoken English and Hindi; Gujarati proficiency is strongly preferred.
• Strong drafting, presentation, networking and stakeholder-management skills.
• Ability to manage deadlines, multiple assignments and confidential information.
• Demonstrated experience handling media outreach and communication assignments independently.
• Experience in education, NGOs, healthcare, social impact, corporate communications or event-led organisations will be an advantage.

Responsibilities

• Build and maintain relationships with print, digital, television, radio and regional media.
• Develop a structured media-contact database covering journalists, editors and publications.
• Identify opportunities for editorial coverage, interviews, features and media collaborations.
• Prepare and distribute press releases, media notes, backgrounders and official statements.
• Coordinate media briefings, interviews, press conferences and event coverage.
• Follow up with media contacts and maintain records of coverage and publication outcomes.
• Draft organisational profiles, leadership messages, speeches, announcements and stakeholder communication.
• Develop communication plans for key initiatives, institutional milestones and events.
• Ensure consistency, accuracy and appropriate tone across external communications.
• Translate organisational achievements and programmes into clear media narratives.
• Coordinate with social media and marketing functions to align PR with digital communication.
• Plan media outreach for important events, launches and institutional activities.
• Coordinate invitations, media registration, interview schedules and on-ground media requirements.
• Liaise professionally with institutional representatives, partners and relevant authorities.
• Support leadership with meeting briefs, communication notes and protocol requirements.
• Monitor media coverage and relevant public conversations.
• Prepare media-monitoring reports and coverage summaries.
• Escalate sensitive communication issues to authorised leadership.
• Support the preparation of factual, timely responses to media enquiries.
• Maintain approval procedures for official statements and sensitive information.
• Maintain a calendar of PR activities, announcements and communication opportunities.
• Track media coverage, placement quality, audience reach and campaign delivery.
• Prepare monthly reports highlighting outcomes and opportunities.
• Maintain professional relationships with media contacts over the long term.

Skills

Media relations

Drafting

Stakeholder management

Event planning

Communications planning

Networking

Public relations

Education

Bachelor’s or postgraduate qualification in Mass Communication, Journalism, Public Relations or related discipline

Job description

We are looking for an experienced public relations and communications professional to manage media relations, strengthen organisational visibility and support effective communication with institutional stakeholders.

The role requires strong media networking capabilities, excellent drafting skills, professional judgement and the ability to manage communications from planning through execution.

The candidate will work closely with leadership and internal teams to ensure consistent messaging, appropriate publicity and effective representation of the organisations.

Key Responsibilities

1. Media Relations & Publicity

• Build and maintain relationships with print, digital, television, radio and regional media.
• Develop a structured media-contact database covering relevant journalists, editors and publications.
• Identify opportunities for editorial coverage, interviews, features and media collaborations.
• Prepare and distribute press releases, media notes, backgrounders and official statements.
• Coordinate media briefings, interviews, press conferences and event coverage.
• Follow up with media contacts and maintain records of coverage and publication outcomes.

2. Corporate Communications & Content

• Draft organisational profiles, leadership messages, speeches, announcements and stakeholder communication.
• Develop communication plans for key initiatives, institutional milestones and events.
• Ensure consistency, accuracy and appropriate tone across external communications.
• Translate organisational achievements and programmes into clear, credible media narratives.
• Coordinate with the social media and marketing functions to align public relations with digital communication.

3. Events & Stakeholder Coordination

• Plan media outreach for important events, launches and institutional activities.
• Coordinate invitations, media registration, interview schedules and on-ground media requirements.
• Liaise professionally with institutional representatives, partners and relevant authorities.
• Support leadership with meeting briefs, communication notes and protocol requirements where applicable.
• Monitor media coverage and relevant public conversations.
• Prepare media-monitoring reports and coverage summaries.
• Escalate sensitive communication issues to authorised leadership.
• Support the preparation of factual, timely responses to media enquiries.
• Maintain appropriate approval procedures for official statements and sensitive information.

5. Reporting & Relationship Management

• Maintain a calendar of PR activities, announcements and communication opportunities.
• Track media coverage, quality of placements, relevant audience reach and campaign delivery.
• Prepare monthly reports highlighting outcomes, opportunities and areas for improvement.
• Maintain professional relationships with media contacts over the long term.

Required Qualifications & Experience

• Bachelor’s or postgraduate qualification in Mass Communication, Journalism, Public Relations or a related discipline.
• 5–8 years of relevant experience in public relations, media relations or corporate communications.
• Established relationships with relevant media professionals.
• Excellent written and spoken English and Hindi; Gujarati proficiency is strongly preferred.
• Strong drafting, presentation, networking and stakeholder-management skills.
• Ability to manage deadlines, multiple assignments and confidential information.
• Demonstrated experience handling media outreach and communication assignments independently.
• Experience in education, NGOs, healthcare, social impact, corporate communications or event-led organisations will be an advantage.

Key Performance Indicators

Media coverage quality, relevant publication placements, accuracy and timeliness of communication, stakeholder coordination, event publicity delivery and the effectiveness of media reporting.

What We Offer

An opportunity to strengthen institutional visibility, develop meaningful media relationships and contribute to the communications strategy of two growing organisations.