Programmatic Ad Ops Lead

dunnhumby; Gurugram District; On-site; INR 1,800,000 - 2,400,000; Full time

Benefits offered by this job

Healthcare & Family Cover

Work-from-home kit support

Birthday off

Flexible working hours

Time Off & Family Leave

Job summary

dunnhumby Ltd. is seeking a Programmatic Ad Ops Lead to maximise revenue from media inventory across digital and traditional channels. You’ll combine advertising expertise, commercial sense and strong analytics to optimise pricing, inventory utilisation and monetisation strategies.

You’ll work across Sales, Product and other teams, applying AI and automation to streamline reporting and provide clear actionable insights to improve the advertising portfolio.

Qualifications

• Proven experience in yield management, inventory optimisation, programmatic advertising or ad monetisation within a media owner, publisher, retail media, AdTech or comparable environment.
• Strong understanding of the digital advertising ecosystem, including ad networks, ad exchanges, DSPs, SSPs, publishers and ad serving.
• Solid analytical and communication skills with ability to translate data into commercial recommendations.
• Experience collaborating with Sales, Product and cross-functional teams to enhance advertising portfolios.

Responsibilities

• Own yield, pricing and revenue optimisation across channels, using inventory, demand and campaign performance to identify opportunities.
• Analyse traffic, sell-through, inventory capacity, pricing and metrics like CPM/CTR to drive commercial insights.
• Provide inventory and revenue forecasts and support yearly and long-term planning.
• Build understanding of ad serving dynamics and use insights to strengthen monetisation.
• Collaborate across teams to improve advertising portfolio and leverage AI for recurring reporting.

Skills

Yield management

Inventory optimisation

Programmatic advertising

Ad monetisation

Digital advertising ecosystem

Ad networks

Ad exchanges

DSPs/SSPs

Ad serving

Google Ad Manager

MicroStrategy

Tableau

MySQL

CitrusAd

Criteo

Analytical thinking

Commercial acumen

Cross-functional collaboration

Tools

Google Ad Manager

MicroStrategy

Tableau

MySQL

CitrusAd

Criteo

Job description

About dunnhumby

dunnhumby is the global leader in Customer Data Science, helping the world's most ambitious retailers and brands put the customer at the heart of every decision. With nearly 3,000 experts across Europe, Asia, Africa and the Americas, we partner with iconic businesses like Tesco, Coca-Cola, Meijer, Procter & Gamble and Metro to turn data into growth, innovation and measurable value for their customers.

Tesco Media

Tesco Media is the ultimate media partner to brands. Built on unrivalled customer insight, it's a media owner with soul, scale, and storytelling power. Tesco Media helps brands and agencies connect meaningfully with customers, drive creative effectiveness, and grow at the point of purchase.

About the Role

As our Programmatic Ad Ops Lead, you'll help us maximise the commercial value of our media inventory across digital and traditional channels. You'll combine advertising expertise, commercial thinking and strong analytical skills to understand what is driving performance, identify opportunities to optimise revenue and inventory utilisation, and turn complex data into clear recommendations and action. You'll be a go-to expert on inventory yield and monetisation, working across teams to improve our existing portfolio while identifying opportunities to unlock incremental revenue.

What You'll Be Doing

You'll work at the intersection of media, data and commercial strategy, using performance insights to influence how we price, plan and monetise advertising inventory.

• Own yield, pricing and revenue optimisation across channels, using inventory, demand and campaign performance to identify opportunities that improve revenue and advertiser returns.
• Analyse traffic, sell-through, inventory capacity, pricing and key advertising metrics such as CPM and CTR, translating trends into clear commercial recommendations.
• Provide inventory and revenue forecasts, identifying future capacity, opportunities and risks and supporting annual and longer-term planning.
• Build a strong understanding of digital advertising and ad-serving dynamics, including targeting, frequency, placement, delivery and auctions, and use this knowledge to strengthen monetization.
• Partner across Sales, Product and other teams to improve our advertising portfolio, while using AI and automation to streamline recurring reporting and make insights easier to access.

What We're Looking For

You’ll bring a strong combination of advertising knowledge, analytical thinking and commercial curiosity, with the confidence to turn insights into recommendations.

• Proven experience in yield management, inventory optimisation, programmatic advertising or ad monetisation within a media owner, publisher, retail media, AdTech or comparable advertising environment.
• Strong understanding of the digital advertising ecosystem, including ad networks, ad exchanges, DSPs, SSPs, publishers and ad serving.
• Strong quantitative and qualitative problem-solving skills, with experience in sales analysis, forecasting, modelling and financial or commercial analysis.
• Experience working with advertising sales and cross-functional teams, with the ability to manage multiple priorities and communicate complex findings clearly.
• Experience with Google Ad Manager or similar platforms; familiarity with tools such as MicroStrategy, Tableau, MySQL, CitrusAd or Criteo is beneficial.

What You Can Expect From Us

We won't just meet your expectations. We'll defy them. So you'll enjoy the comprehensive rewards package you'd expect from a leading technology company. But also, a degree of personal flexibility you might not expect. Plus, thoughtful perks, like flexible working hours and your birthday off. And we don't just talk about diversity and inclusion. We live it every day - with thriving networks including dh Gender Equality Network, dh Proud, dh Family, dh One, dh Enabled and dh Thrive as the living proof. We want everyone to have the opportunity to shine and perform at your best throughout our recruitment process - please let your recruiter know what adjustments would help.

India Benefits

• Healthcare & Family Cover: Group Medical Insurance of INR 500,000 for employees and dependents, plus dental and vision cover up to INR 5,000.
• Protection: Group Term Life Insurance and Group Personal Accident cover with benefit levels linked to employee grade, including disability benefits.
• Retirement & Wellbeing: Provident Fund, Gratuity, National Pension Scheme access, Indian Health Organisation membership, and confidential employee assistance support.
• Lifestyle & Flexibility: Office commute support, internet allowance of INR 2,000 per month for blended working, work-from-home kit support, subsidised food, and wellbeing resources.
• Recognition & Extras: Long service awards, Talent Scout referral programme, and family milestone support.
• Time Off & Family Leave: 25 days holiday plus 10 public holidays, paid maternity, paternity and adoption leave, and a day off for your birthday.

Our approach to Flexible Working

At dunnhumby, we value and respect difference and are committed to building an inclusive culture by creating an environment where you can balance a successful career with your commitments and interests outside of work. We believe that you will do your best at work if you have a work / life balance. Some roles lend themselves to flexible options more than others, so if this is important to you please raise this with your recruiter, as we are open to discussing agile working opportunities during the hiring process. For further information about how we collect and use your personal information please see our Privacy Notice which can be found here