Program Manager, Amazon Hub Lead Generation , Last Mile Delivery Programs- Hub and AmFlex

Amazon; Bengaluru; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

ASSPL Karnataka is seeking an experienced Program Manager to drive distribution expansion for Amazon Hub, focusing on lead generation and partner onboarding to expand the last‑mile delivery network.

You will lead cross‑functional marketing programs, design GTM strategies, and engage field teams to achieve activation targets while leveraging data analytics to improve performance.

Qualifications

• 3+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience using Microsoft Excel to manipulate and analyze data.
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion.

Responsibilities

• Lead Generation & Distribution Expansion: identify potential Amazon Hub partner locations and build a pipeline.
• Go-to-Market Strategy & Execution: design GTM approaches for retail segments and markets.
• Stakeholder Engagement & Field Operations: collaborate with last‑mile teams and field staff.
• Program Management & Operations: manage onboarding from contact to activation and track KPIs.
• Data Analysis & Reporting: create dashboards and post-mortems to improve strategies.

Skills

Data-driven marketing

Cross-functional programs

Excel data analysis

Marketing program execution

Lead generation

Education

MBA

Tools

Marketo

Tableau

Salesforce

Job description

Description

Amazon Hub (formerly I Have Space program) is seeking an experienced Program Manager to drive distribution expansion through strategic lead generation and store onboarding initiatives. This role will be instrumental in expanding our last‑mile delivery network by identifying, engaging, and onboarding retail partners who serve as delivery points for Amazon customers.

Key job responsibilities

Lead Generation & Distribution Expansion

• Develop and execute comprehensive lead generation strategies to identify potential Amazon Hub partner locations
• Build and maintain a robust pipeline of prospective retail partners across assigned territories
• Analyze market data and demographics to prioritize high‑value expansion opportunities
• Set and achieve quarterly and annual store onboarding targets

Go-to-Market Strategy & Execution

• Design and implement go‑to‑market approaches tailored to different retail segments and geographic markets
• Create compelling value propositions that resonate with potential partner stores
• Develop sales collateral, pitch decks, and training materials for field teams
• Test and iterate on outreach strategies to optimize conversion rates

Stakeholder Engagement & Field Operations

• Partner closely with last‑mile station teams including Cluster Managers, Site Leads, team leads, and ADEs (Account development executives)
• Enable and empower field teams to conduct effective store visits and partner conversations
• Conduct joint field visits to model best practices and provide hands‑on coaching
• Build strong cross‑functional relationships to ensure seamless program execution

Program Management & Operations

• Own end‑to‑end onboarding process from initial contact through store activation
• Track and report on key performance metrics including pipeline health, conversion rates, and time‑to‑activation
• Identify and remove blockers that impede store onboarding progress
• Implement process improvements to scale operations efficiently

Data Analysis & Reporting

• Leverage data analytics to identify trends, opportunities, and areas for improvement
• Create executive‑level dashboards and reports on program performance
• Conduct post‑mortems on successful and unsuccessful onboarding attempts
• Use insights to continuously refine lead generation and conversion strategies

Basic Qualifications

• 3+ years of professional non‑internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross‑functional marketing programs
• Experience using Microsoft Excel to manipulate and analyze data
• Experience building, executing and scaling cross‑functional programs or marketing campaigns from concept to completion

Preferred Qualifications

• Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
• Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
• MBA

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Company – ASSPL – Karnataka