Product Owner

Epsilon; Bengaluru; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

A leading marketing solutions company in Bengaluru is seeking a skilled Product Owner to manage a new affiliate marketing application. You will lead product development by performing market research, engaging with diverse teams, and overseeing the product backlog. The ideal candidate has over 5 years of business analysis experience, a strong understanding of digital marketing, and excellent communication skills. This position offers an engaging environment with opportunities for growth in the marketing field.

Qualifications

• 5+ years of experience in business analysis around database marketing technologies.
• 3+ years as product owner in digital marketing products.
• Good experience in SQL, Cloud (AWS), Big data, API and web technologies.

Responsibilities

• Conduct market research for new product features.
• Collaborate with business teams to assess ongoing needs.
• Maintain the Product Backlog and prioritize it.

Skills

Business analysis around database marketing technologies

SQL

Cloud services (AWS)

Big data

API and web technologies

Analytical and problem-solving skills

Excellent written and verbal communication

Education

Bachelor or Master’s Degree in Business or Marketing

Tools

CRM systems

Job description

From helping to invent the affiliate industry to leading performance marketing, the CJ Team has earned a reputation for maintaining the largest and most reliable partnership-based platform. We are the platform of choice for driving profitable growth for over 3,800 global brands - across industries like retail, travel, finance, and network & home services. Our technology powers a vast partnership ecosystem where over 167K publishers and brands engage with billions of consumers worldwide. The CJ India team connects global brands and publishers to drive scalable growth. Passionate about delivering sustainable outcomes, we focus on providing meaningful solutions to real-world needs.

We are looking for Product Owner to work on groundbreaking affiliate Marketing Application that helps brands to directly reach customers through trusted publishers and influence their buying decision. Every year we launch new product lines or features either for our Advertisers or Publishers and as a Product owner you will be leading a particular line of product or features

Product Owner will own complete product or subset of product and build the best possible product by effectively engaging with team members. Product owner will have a vision for the product that is being built. The person in this role will be working closely with key partners throughout the organization, so he / she should be able to communicate and keep them informed on overall health of the project.

Responsibilities

• Product Assessment : Market research for new product feature, Competitor analysis
• Collaborate with business teams to assess ongoing business needs, identify new products or features, KPI or impact creation of these new features
• Conveys the Vision and Goals at the beginning of every Release and Sprint and represents the customer, interfaces and engages the customer
• Design and spec review, including test plan, performance testing and sizing and benchmark
• Translate above needs into systems requirements
• Creates and Maintains the Product Backlog ; Prioritizes and sequences the backlog according to business priority
• Help teams with the elaboration of Epics, Themes and Features into user stories that are granular enough to be achieved in a single sprint
• Participate in Agile scrum ceremonies and track the product progress at the end of every Sprint with complete authority to accept or reject work done
• Coordinate with other product owners in India and North America on overall product roadmap and global prioritization
• Review and give feedback & approve product deliveries according to acceptance criteria within the area of responsibility
• Own release note and release notification
• Work with UX team to ensure product’s usability
• Identify, track and resolve project issues and risks
• Communicates the progress and challenges with key partners
• Setup and configure the product environments for the client demo
• Communicate and coordinate with client teams to prioritize the hotfix to support critical projects
• Mentor the team members/BSAs

Qualifications

• Bachelor or Master’s Degree in Business or Marketing fields or equivalent experience in product management is required
• 5+ years of business analysis experience around database marketing technologies and data management, and technical understanding in these areas
• 3+ years’ experience as product owner in digital marketing product or data integration platform with a solid understanding of users, the marketplace, the competition and of future trends of the Marketing and customer data platform space
• Good experience in SQL, Cloud (AWS), Big data, API and web technologies
• Good experience in working with geographically and culturally diverse teams
• Experience in working with Matrix organizations
• Familiarity with multi-channel client installations and integrations
• Excellent written and verbal communication skills
• Ability to handle complex product
• Excellent Analytical and problem-solving skills
• Ability to diagnose and troubleshoot problems quickly

Nice to have qualifications:

• Certification in Digital Marketing
• Exposure to Product implementation
• Functional knowledge of CRM, Marketing, Loyalty domains
• Familiar with Agile Methodologies - Scrum