Product Marketing Lead - Mac, iPad and Segments

Lex; Mumbai; Presencial; INR 2.500.000 - 6.000.000; Jornada completa

Descripción de la vacante

Apple is seeking a dynamic Product Marketing Manager to own the product-centric marketing for Mac and iPad in India, collaborating across geo teams to translate insights into innovative features. You will drive the regional strategy and be the primary spokesperson for Apple’s products in this market.

You will lead the segment marketing team for education and business markets, develop market narratives, influence roadmaps, and build high-performing teams that champion products and customer voices

Formación

• 15+ years of experience in product management and marketing.
• Experience working for or with a global technology organisation.

Responsabilidades

• Articulate product and segment opportunities to inform Marketing and Sales.
• Lead product launches and segment initiatives with excellence.
• Drive annual Marketing plans with quarterly reviews on performance.
• Build high-performing teams and foster an inclusive culture.
• Influence feature roadmaps to improve customer experiences in India.
• Shape market narratives and align stakeholders with clear actions.

Descripción del empleo

Summary

As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world.

At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization.

Description

Apple is looking for a dynamic and highly motivated Product Marketing Manager who will own and drive Apple’s product-centric marketing strategy for Mac and iPad across the region, and articulate the market ambition to deliver growth. This role is the primary spokesperson for Apple’s products in their market as well as an active member of the Product Marketing and Geo Marketing Leadership teams.

You will also lead the segment marketing team which has the responsibility to develop and execute segment marketing strategies and programs across education and business markets in partnership with both Geo Marketing and Sales teams.

You will manage a team of product and segment experts who champion products and seek innovative ways to keep our products at the heart of the customer conversation.

Responsibilities

• Articulate the product and segment opportunities in the market and provide product insight and leadership to both the Marketing and Sales organizations


• Lead the team to deliver product launches and segment initiatives with excellence every time


• Be a key stakeholder in driving the annual Marketing plan, outlining opportunities and actions that lead to growth and category leadership, instilling quarterly and half-yearly reviews on what’s working, what’s not


• Build high-performing teams through coaching and developing talent. Actively lead and develop an inclusive culture by recognizing the value that different perspectives and cultures bring to the organization


• Act as a liaison between the Market and the Worldwide teams for all local product LOB needs and feature requirements, shaping strategies and contributing to global initiatives and programs Perform the same responsibilities for Segment Marketing


• Influence product feature roadmaps, and make clear recommendations that improve the customer experience in India


• Craft a market narrative to enable clear understanding of market dynamics, customer voice, opportunity, and set actions that all key stakeholders understand


• Become a visible and vocal member of the Product Marketing leadership community, providing strategic input and influencing long-term plans


• Build a sphere of influence across multiple internal functions /divisions

Minimum Qualifications

• 15+ years experience in product management and marketing


• Experience working for/or with a global organisation in technology or related fields

Preferred Qualifications

• Creates competitive and breakthrough strategies that show a clear connection between vision and action


• Introduces new ways of looking at problems, encouraging diverse thinking to promote and nurture innovation


• Plans and prioritizes work to align with broader organizational goals


• Build effective teams that apply their diverse skills and perspectives to achieve common goals Ability to motivate & develop a team of subject matter experts


• Uses knowledge of business drivers, how strategies and tactics play out in the market, to guide actions


• Builds partnerships and works collaboratively


• Instinctive ability to be the voice of the customers


• Excellent analytical skills and strategic planning expertise


• Depth of technical awareness


• Superior storytelling capabilities along with presentation/negotiation skills


• Spoken and written English fluency required


• Familiarity and/or experience working in India


• BS/BA or equivalent experience preferred

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