Product Marketing

TrueFoundry; Bengaluru; On-site; INR 8,00,000 - 12,00,000; Full time

Job summary

A dynamic tech startup in Bengaluru is seeking a Product Marketing professional to enhance its marketing strategy. The role involves crafting messaging, executing content strategies, and supporting the sales team. Candidates should have over 3 years of relevant experience, particularly in devtools or infrastructure products, and a strong understanding of AI/ML technologies. This is a full-time position with opportunities for career growth in a collaborative and flexible environment.

Benefits

Learning credits and resources

Flexible work environment

Startup mentorship opportunities

Qualifications

• 3+ years of experience in product marketing and content strategy for devtools or infrastructure products.
• 2+ years managing content strategy and partnerships.
• Strong project management skills with the ability to handle multiple campaigns simultaneously.
• Experience in high-growth environments, ideally during transitions across funding rounds.

Responsibilities

• Craft tailored messaging and positioning frameworks for target segments.
• Create and execute content strategies that engage audiences.
• Develop resources to empower the sales team.

Skills

Product marketing

Content strategy

Project management

Marketing automation tools

AI and machine learning technologies

Tools

HubSpot

CRM systems

Analytics platforms

Job description

Join to apply for the Product Marketing role at TrueFoundry.

About TrueFoundry
TrueFoundry is an enterprise-grade AI/ML platform that empowers teams to build, deploy, and scale GenAI and ML applications — faster and more securely — across cloud, on-prem, or hybrid infrastructure. Backed by Intel Capital, Peak XV (formerly Sequoia), we power industry leaders like NVIDIA, Merck, and Synopsys.

The Role:

• Positioning and Messaging: Craft tailored messaging and positioning frameworks for target segments that highlight TrueFoundry's unique value proposition, focused on engaging technical (AI/ML practitioners) and business decision-makers.
• Content Strategy: Create and execute content strategies including blogs, guides, videos, and case studies that drive demand and engage audiences.
• Sales Enablement: Develop resources such as playbooks, battle cards, objection-handling guides, and competitive analysis to empower the sales team.

Who You Are:

• 3+ years of experience in product marketing and content strategy for devtools or infrastructure products.
• 2+ years managing content strategy and partnerships.
• Strong project management skills with the ability to handle multiple campaigns simultaneously.
• Experience with marketing automation tools (e.g., HubSpot), CRM systems, and analytics platforms.
• Experience with AI and machine learning technologies.
• Experience in high-growth, rapidly changing environments, ideally having witnessed transitions across funding rounds or expansion phases.

Why Join TrueFoundry:

• Build TrueFoundry's marketing function from the ground up with dedicated founders and GTM leaders.
• Join a Series A-backed company shaping the future of AI application infrastructure.
• Work on impactful, real-world problems across multiple industries.
• Collaborate directly with founders and early leadership on company and product strategy.
• Enjoy a flexible, ownership-driven work environment with rapid career growth.
• Participate in weekly learning sessions, team-building activities, and startup mentorship.
• Learning credits and resources to support your professional development.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Software Development

This job posting is active and accepting applications.