Product Analyst

Nutrabay; Gurugram District; On-site; INR 1,500,000 - 2,100,000; Full time

Benefits offered by this job

Friendly atmosphere

High learning & personal growth

Flexible Timings

Diverse work environment

Job summary

Nutrabay is seeking a Product Analytics professional to translate user journeys into actionable product recommendations. You will define tracking, analyze funnels, and drive data-backed decisions to improve the customer experience in a fast-growing health and nutrition e-commerce platform.

Join a startup culture focused on learning, growth, and impact, with opportunities to influence product strategy across web and mobile channels in the Delhi NCR region.

Qualifications

• 1–2 years of experience in Product Analytics, Digital Analytics, or a data-focused product role.
• Strong understanding of e-commerce ecosystems, digital customer journeys, and user behaviour.
• Experience analysing user journeys, identifying conversion drop-offs, and recommending improvements to customer experience.
• Knowledge of data layer architecture and event-based tracking for web and mobile apps.
• Ability to translate data into actionable product recommendations and work with Product Managers.

Responsibilities

• Define, implement, and maintain data layers for accurate tracking across web and mobile.
• Analyse user behaviour to identify friction points and improvement opportunities.
• Use heatmaps, clickmaps, scrollmaps, and session analysis to understand engagement and navigation.
• Conduct in-depth analyses of product features to identify improvement opportunities.
• Track product releases and measure their impact on user behaviour, conversion funnels, and overall product performance.
• Design, execute, and evaluate A/B tests and experiments to validate product improvements.
• Define, monitor, and maintain product KPIs, including DAU, conversion rates, and funnel performance.
• Build and maintain dashboards to track product performance across key user journeys.
• Work closely with Product Managers to provide data-backed insights and support product roadmap decisions.
• Translate complex data findings into clear, actionable recommendations for Product, Engineering, and Business teams.

Skills

Product analytics

SQL and data analysis

Product metrics and dashboards

Data layer architecture

User behaviour analysis

Funnel analysis

Heatmap, clickmap, session analysis

A/B testing and experimentation

E-commerce and digital journeys

Stakeholder communication and collab

Education

Bachelor's or Master's degree in Engineering, Computer Science, Analytics, or a related field

Tools

Mixpanel

CleverTap

MoEngage

Job description

• 1–2 years of experience in Product Analytics, Digital Analytics, or a data-focused product role.
• Hands-on experience with product analytics tools such as Mixpanel, CleverTap, or MoEngage.
• A strong understanding of e-commerce ecosystems, digital customer journeys, and user behaviour.
• Experience analysing user journeys, identifying conversion drop-offs, and recommending improvements to the customer experience.
• A good understanding of data layer architecture and event-based tracking for web and mobile applications.
• Strong analytical skills with the ability to translate data into actionable product recommendations.
• Experience working with Product Managers to drive data-backed product decisions.

You should not apply if you:

• Prefer working with data without connecting your analysis to product or business outcomes.
• Are uncomfortable writing SQL queries or working with product metrics.
• Have no understanding of user behaviour, conversion funnels, or digital customer journeys.
• Struggle to communicate data insights and recommendations to non-technical stakeholders.
• Prefer making decisions based on assumptions rather than data and experimentation.

Skills Required:

• Product and digital analytics
• SQL and data analysis
• Product metrics, KPIs, and dashboards
• Data layer architecture and event-based tracking
• User behaviour and funnel analysis
• Heatmap, clickmap, and session analysis
• A/B testing and experimentation
• Product analytics tools such as Mixpanel, CleverTap, or MoEngage
• E-commerce and digital customer journey analysis
• Data interpretation and insight generation
• Stakeholder communication and collaboration

What will you do?

• Define, implement, and maintain data layers to ensure accurate tracking of user interactions across web and mobile platforms.
• Analyse user behaviour and digital journeys to identify friction points, drop-offs, and opportunities to improve the customer experience.
• Use heatmaps, clickmaps, scrollmaps, and session analysis to understand user engagement and navigation patterns.
• Conduct in-depth analyses of product features to identify improvement opportunities.
• Track product releases and measure their impact on user behaviour, conversion funnels, and overall product performance.
• Design, execute, and evaluate A/B tests and experiments to validate product improvements.
• Define, monitor, and maintain product KPIs, including daily active users (DAU), conversion rates, and funnel performance.
• Build and maintain dashboards to track product performance across key user journeys.
• Work closely with Product Managers to provide data-backed insights and support product roadmap decisions.
• Translate complex data findings into clear, actionable recommendations for Product, Engineering, and Business teams.

Work Experience:

1–2 years of experience in Product Analytics, Digital Analytics, or a data-focused product role.

Qualification:

Bachelor's or Master's degree in Engineering, Computer Science, Analytics, or a related field.

Location:

Delhi NCR (Work from Office)

• Friendly atmosphere
• High learning & personal growth opportunity
• Flexible Timings
• Diverse work environment

We believe in an open, intellectually honest culture where everyone is given the autonomy to contribute and do their life’s best work. As part of the dynamic team at Nutrabay, you will have a chance to learn new things, solve new problems, build your competence, and be a part of an innovative marketing-and-tech startup that’s revolutionising the health industry.

Working with Nutrabay can be fun and a place of unique growth opportunities. Here you will learn how to maximise the potential of your available resources. You will get the opportunity to do work that helps you master a variety of transferable skills, or skills that are relevant across roles and departments. You will feel appreciated and valued for the work you deliver. We are creating a unique company culture that embodies respect and honesty, which will create more loyal employees than a company that simply shells out cash. We trust our employees and their voice and ask for their opinions on important business issues.

Nutrabay is the largest health & nutrition store in India. Our vision is to keep growing, have a sustainable business model, and continue to be the market leader in this segment by launching many innovative products. We are proud to have served over 1 million customers to now, and our family is constantly growing.

We have built a complex and high-converting eCommerce system, and our monthly traffic has grown to a million. We are looking to build a visionary and agile team to help fuel our growth and contribute towards further advancing the continuously evolving product.

Funding:

We raised $5 million in a Series A funding.

Nutrabay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, colour, gender identity or expression, genetic information, marital status, medical condition, national origin, political affiliation, race, ethnicity, religion or any other characteristic protected by applicable local laws, regulations and ordinances.