Performance Marketing Executive / Manager

Harvest International; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Harvest International School in Bangalore is seeking a Performance Marketing Executive/Manager to drive student admissions through digital channels. You will manage paid campaigns, optimize CPL, and leverage analytics to improve conversions.

Ideal candidates have 3–5 years in performance marketing, strong knowledge of Google Ads and Meta Ads, and familiarity with AI marketing tools. Experience in education marketing is preferred and you will collaborate with the admissions team.

Qualifications

• 3–5 years of experience in performance marketing.
• Strong knowledge of Google Ads, Meta Ads, and digital analytics.
• Familiarity with AI marketing tools and automation.
• Experience in education or edtech marketing is preferred.

Responsibilities

• Plan and manage Google Ads, Meta Ads, and other digital campaigns for admission lead generation.
• Optimize campaigns to improve cost per lead (CPL) and conversions.
• Use AI tools for ad creatives, audience targeting, and campaign optimization.
• Track performance using Google Analytics and marketing dashboards.
• Work closely with the admissions team to improve lead-to-admission conversion.
• Create and optimize landing pages and digital funnels.

Skills

Data-driven approach

Paid advertising

Analytics

AI tools for marketing

Google Ads

Meta Ads

Digital analytics

Education/edtech marketing

Tools

Google Analytics

AI marketing tools

Job description

Harvest International School | Full time

Performance Marketing Executive / Manager

Bangalore South, India | Posted on 03/12/2026

Harvest International School: Where Every Child Thrives!

Since its foray into the field of education in 2007, Harvest International School is a renowned educational network and has grown to five institutions in Bengaluru, offering diverse curricula - Montessori, Elementary Montessori, CBSE and IB. Harvest is on a mission to educate and inspire the next generation to question, discover, and become global citizens, unlocking their vast potential. With the current educational demands in mind, our dedicated expert team empowers students to face their future confidently.

Join our passionate team and be a member of the Harvest family! Experience a school where warmth meets modernity, fostering holistic child development. Harvest is seeking educators who can ignite belief and excellence in our students. Exceptional compensation awaits the right candidate. Dive into an education journey beyond the classroom with us. Ready to make a lasting impact?

Job Description

Performance Marketing Executive / Manager

Role Overview:

We are looking for adata-driven Performance Marketing professionalto drivestudent admissions through digital channels. The candidate should be skilled inpaid advertising, analytics, and AI-powered marketing toolsto generate high-quality leads and improve conversions.

Key Responsibilities:

Plan and manageGoogle Ads, Meta Ads, and other digital campaignsfor admission lead generation.

Optimize campaigns to improvecost per lead (CPL) and conversions.

UseAI tools for ad creatives, audience targeting, and campaign optimization.

Track performance usingGoogle Analytics and marketing dashboards.

Work closely with theadmissions teamto improve lead-to-admission conversion.

Create and optimizelanding pages and digital funnels.

Requirements:

3–5 years experience in performance marketing.

Strong knowledge ofGoogle Ads, Meta Ads, and digital analytics.

Familiarity withAI marketing tools and automation.

Experience ineducation or edtech marketing is preferred.

Key Metrics:Lead generation, cost per lead, and admission conversions.