Performance Marketing Executive / Manager

Harvestinternationalschool; Bengaluru; On-site; INR 700,000 - 1,200,000; Full time

Benefits offered by this job

Exceptional compensation

Holistic development environment

Job summary

An educational institution located in Bengaluru is seeking a Performance Marketing Executive/Manager. This role involves driving student admissions through digital channels, with responsibilities including managing Google Ads and Meta Ads campaigns, and using AI marketing tools. The ideal candidate has 3-5 years of experience in performance marketing and a strong knowledge of digital analytics. Exceptional compensation is offered for the right candidate in a nurturing environment focused on holistic child development.

Qualifications

• 3–5 years experience in performance marketing.
• Strong knowledge of digital advertising and analytics.
• Familiarity with AI marketing tools and automation.

Responsibilities

• Plan and manage digital advertising campaigns for lead generation.
• Optimize campaigns to improve cost per lead and conversions.
• Track performance using Google Analytics.
• Track performance using Google Analytics and marketing dashboards.
• Work closely with the admissions team to improve lead-to-admission conversion.
• Create and optimize landing pages and digital funnels.

Skills

Google Ads

Meta Ads

Digital Analytics

AI Marketing Tools

Lead generation

Tools

Google Analytics

Marketing dashboards

Job description

Harvest International School | Full time

Overview

Harvest International School: Where Every Child Thrives! Since its foray into the field of education in 2007, Harvest International School is a renowned educational network and has grown to five institutions in Bengaluru, offering diverse curricula - Montessori, Elementary Montessori, CBSE and IB. Harvest is on a mission to educate and inspire the next generation to question, discover, and become global citizens, unlocking their vast potential. With the current educational demands in mind, our dedicated expert team empowers students to face their future confidently. Join our passionate team and be a member of the Harvest family! Experience a school where warmth meets modernity, fostering holistic child development. Harvest is seeking educators who can ignite belief and excellence in our students. Exceptional compensation awaits the right candidate. Dive into an education journey beyond the classroom with us. Ready to make a lasting impact? Apply today!

Bangalore South, India | Posted on 03/12/2026

Job Description

Performance Marketing Executive / Manager

Role Overview:

We are looking for a data-driven Performance Marketing professional to drive student admissions through digital channels. The candidate should be skilled in paid advertising, analytics, and AI-powered marketing tools to generate high-quality leads and improve conversions.

Key Responsibilities

• Plan and manage Google Ads, Meta Ads, and other digital campaigns for admission lead generation.
• Optimize campaigns to improve cost per lead (CPL) and conversions.
• Use AI tools for ad creatives, audience targeting, and campaign optimization.
• Track performance using Google Analytics and marketing dashboards.
• Work closely with the admissions team to improve lead-to-admission conversion.
• Create and optimize landing pages and digital funnels.

Requirements

• 3–5 years experience in performance marketing.
• Strong knowledge of Google Ads, Meta Ads, and digital analytics.
• Familiarity with AI marketing tools and automation.
• Experience in education or edtech marketing is preferred.

Key Metrics

Lead generation, cost per lead, and admission conversions.